The Just Bloody Post It Podcast

In the last episode of Series 7, we talk about what you're going to invite into 2024. A challenge, opportunities, money, calm, a round the world trip? Say it out loud and dress for the job you want. Podcast pairing 🍷: I suggest you listen to this alongside episode #132 with Fiona Humberstone, The Brand Stylist - she talks about how to bring your ideas to life: https://audioboom.com/posts/8385630-ep-132-looks-matter-with-the-brand-stylist-fiona-humberstone. CONNECT Follow me on Instagram: https://www.instagram.com/_helen_perry_/. and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/. Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk. This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

A Just Bloody Post It Note full of home truths and advice if you'd like to pitch to be a guest on podcasts (and you should, great idea!). Because, and this is said with love and understanding, most of the pitches I get for #JustBloodyPostIt suck.  Listen to find out what will really get you on a podcast how to make contacts and network to secure the opportunities you want what was in the best pitch I ever got Podcast pairing 🍷: now listen to sales expert Sara Dalrymple's episode on how to put yourself and your product out there to get more sales: https://audioboom.com/posts/8390647-ep-134-how-to-love-selling-with-sara-dalrymple CONNECT Follow me on Instagram: https://www.instagram.com/_helen_perry_/. and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/. Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk. This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

This is a great time of year to take a look at what's trending for 2024 (even if you then choose to ignore it).  In this Post It Note we cover, private online communities AI (it's here to stay)  casual LinkedIn quiet social media quitting and Taylor Swift Podcast pairing: the perfect accompaniment to this episode is no #137 with marketing strategist Phil Pallen where we get into the best ways for small businesses to use AI and chat about the future trends in online learning: https://audioboom.com/posts/8404271-ep-137-are-online-courses-dead-exploring-ai-and-the-future-of-digital-learning-with-brand-strat. CONNECT Follow me on Instagram: https://www.instagram.com/_helen_perry_/. and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/. Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk. This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

In today's short sweet solo episode, we talk about how to juggle your own busy festive schedule (holy heck, every year with the busyness) with the maintaining warm, engaging connections with your customers. It's a season filled to the brim with demands on our attention (I'm wrapping up my last workshop of the year this week and debating the necessity of a December 22nd newsletter). But also a golden opportunity to nurture customer relationships through storytelling and sharing personal insights from our business world. We'll explore why slowing down and sharing authentic stories can be a powerful strategy to stand out in a crowded inbox. Hope you enjoy the listen. Podcast pairing: catch up with this peaceful, inspiring chat with landscape architect Marian Boswall from earlier in season 7: https://audioboom.com/posts/8400336-ep-136-taking-the-outside-online-with-landscape-architect-marian-boswall CONNECT Follow me on Instagram: https://www.instagram.com/_helen_perry_/. and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/. Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk. This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

Listen to hear the five things I might have or should have but didn't do differently in my business this year. I love getting this stuff off my chest. Because nothing goes right without things going wrong. We make new mistakes every year, it's just part of the fun of running your own thing. This is the first in a week of post it note specials I've recorded to round up season 7 of the show. CONNECT Follow me on Instagram: https://www.instagram.com/_helen_perry_/. and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/. Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk. This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

This time, we're diving into the world of LinkedIn with the UK's number one LinkedIn trainer (according to his mum 😉) Gus Bhandal.  Is it just a corporate bore-fest, or a valuable platform (maybe the most valuable) for networking, winning work and connecting with interesting like-minded people?  Gus is a marketing strategist whose career's taken him from the corporate car trade to pub landlord to agency founder.  Now, as a mentor, speaker and social media expert he's helping small and large businesses thrive online.  We talk about,  whether to bother with Threads the best (and worst) ways to do small business marketing the secrets of giving great LinkedIn why there's such an opportunity to stand out there how to get public speaking gigs (and how to lose pitches!) and roast potatoes Don't forget to subscribe wherever you listen so you won't miss an episode! CONNECT Connect with Gus on LinkedIn: https://www.linkedin.com/in/mguruuk Join his free Facebook group: https://www.facebook.com/groups/mguruuk Follow Helen on Instagram: https://www.instagram.com/_helen_perry_/ and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/ This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/

This episode is packed full of classy design takeaways that'll make your content and visuals - well - easier and better. I'm chatting to designer, copywriter and growth strategist Redona Dida about how she's used the power of knowledge-sharing to grow her Instagram to 100k followers.  And no we are not be talking about Reels. Redona generously shares her expertise (what colours to use in your design, what fonts, what layout, how to get your audience to engage with your content and act) in bite size easy-to-digest graphics and carousel posts. We talk about the energy driving her growth and success (she's growing her business whilst raising her baby) and how she's spending her money. Enjoy and email if you've got feedback it's wonderful to hear from listeners helen@helen-perry.co.uk. CONNECT Redona on Instagram: https://www.instagram.com/redonadida/ And her Substack: https://substack.com/@redona Helen's Instagram: https://www.instagram.com/_helen_perry_ And get my awesome newsletter: https://www.helen-perry.co.uk/the-switch-newsletter/. Don't forget to subscribe to The #JustBloodyPostIt Podcast on your favourite listening platform so you never miss a conversation. This show's produced by Suz at @story_publishing.

This time, we welcome back friend of #JustBloodyPostIt - brand strategist, world traveller and work-from-anywhere advocate - Phil Pallen to talk about the future of content creation (AI AI AI!) and digital learning (yikes 🫣). I am a marketing teacher and seller-of-online-learning so when Phil said recently that "online courses are dead" I had to invite him on to the show to talk about it. Actually, we agree on a lot when it comes to the future of online learning. As we do about AI and just how goddarn useful it can be for small businesses and creative entrepreneurs who are willing to embrace it! Listen, subscribe (so you don't miss and episode) and if you love the show - share it with your friends. ***My next ChatGPT workshop is coming soon soon soon sign up here so you don't miss it.*** CONNECT Phil's Instagram: https://www.instagram.com/philpallen Phil's Pinterest: https://www.pinterest.co.uk/philpallen/ Phil's YouTube: https://www.youtube.com/user/philpallen Helen's Instagram: https://www.instagram.com/_helen_perry_ Don't forget to subscribe to The #JustBloodyPostIt Podcast on your favourite listening platform so you never miss a conversation. This show's produced by Suz at @story_publishing.

In this episode, we venture outdoors with the renowned landscape architect Marian Boswall. Known for her innovative design practice, Marian is also a lecturer, speaker, author and Instagram enthusiast. Her book, "Sustainable Garden," is a treasure trove of philosophy, insights, and eco-conscious gardening advice. We discuss morning routines (including early morning tantric-ish garden practices) satisfying second careers building a brand you'd love to follow yourself the best outdoor spaces in the world and bird watching apps 🦅 CONNECT Marian's Instagram: https://www.instagram.com/marianboswall/?hl=en Helen's Instagram: https://www.instagram.com/_helen_perry_/?hl=en Don't forget to subscribe to The #JustBloodyPostIt Podcast on your favourite listening platform so you never miss a conversation. This show's produced by Suz at @story_publishing.

*Watch out for the odd swear 🙉* Our guest this week is the is the award-winning author, columnist, brand strategist and now founder of a new guided journaling app Storia, Elizabeth Uviebinené. Elizabeth tells us how she started her career in corporate marketing but became a full time author and speaker in 2018 when she co-wrote inspirational best selling award winning guide to life for a generation of black British women Slay in your lane: the black girl bible. Now, she's in her 'hardest role yet' as the founder of Storia, an app designed to allow users to journal as a community - sharing their most important thoughts with like-minded people. To help us feel connected and less alone in a way maybe more real than on social media. We discuss,  starting something new (and finding the courage to do it!) the beauty (and necessity) of networking when you work alone gratitude practice and how to start an app. Don't forget to subscribe wherever you listen, and recommend to a friend who'd enjoy this episode.  GET JOURNALLING Join the wait list for Storia app: https://www.storia.world READ Get Slay in your lane, the black girl bible: https://www.amazon.co.uk/Slay-Your-Lane-Black-Bible/dp/0008306303/ref=tmm_pap_swatch_0? CONNECT Elizabeth on Instagram: https://www.instagram.com/elizabethuviebinene/ Elizabeth on LinkedIn: https://www.linkedin.com/in/elizabeth-uviebinene/? Helen on Instagram: https://www.instagram.com/_helen_perry_/ Email the show: helen@helen-perry.co.uk Get The Switch, a very useful email for creatives who are marketing their work online: https://www.helen-perry.co.uk/the-switch-newsletter/. This show's produced by Suz at Story Publishing.

Dear Listener, this is an important episode. We're talking about redefining our relationship with sales and selling with sales and business mentor Sara Dalrymple. Sara's on a mission to help coaches and creatives (and anyone who'll listen!) to get over their fear and blocks around selling and start moving their business forward. So you can stop making pennies and start making all the pounds. In her new book "More Sales Please" (click here to pre-order) Sara delves into those invisible barriers many of us, often women, unknowingly put up when it's time to talk about our selling work. We discuss, How we've learned to love selling But why so many of us find it excruciating What makes for a great sales message and how quickly you can get results! CONNECT Sara on Instagram: https://www.instagram.com/saleswithsara/ Helen on Instagram: https://www.instagram.com/_helen_perry_/ Email the show: helen@helen-perry.co.uk Get The Switch, a very useful email for creatives who are marketing their work online: https://www.helen-perry.co.uk/the-switch-newsletter/. This show's produced by Suz at Story Publishing.

This time, we're in conversation with exec coach and 'enoughness' expert Dr. Mandy Lehto. She specialises in helping overachievers and perfectionists to confront their not-enough feelings and work towards a happy acceptance that you're as good and capable as anyone else. We discuss Mandy's wiggly career (though investment banking, parenting and burnout) and about not knowing what you're doing (in business!) the subtle art of recognizing one’s audience and being fine about being right for almost no-one  CONNECT Mandy on Instagram: https://www.instagram.com/mandylehto/ Mandy on LinkedIn: https://www.linkedin.com/in/mandylehtopersonalbrandimage Helen on Instagram: https://www.instagram.com/_helen_perry_/ What more marketing goodness? Get The Switch my weekly email newsletter that's read by thousands of creatives every week click to sign up here. This show's produced by Suz at Story Publishing.

*mind your ears, one minor swear* In this episode, we're asking the question, "How much do looks truly matter when you're branding your business?" with The Brand Stylist, Fiona Humberstone. Fiona's a creative director and brand strategist. She partners with entrepreneurs, to transform their business objectives into captivating visual assets. Making sure the right customers feel exactly how they should when they come across your products. Beyond her hands-on work with brands, Fiona also runs workshops and courses to share her knowledge with creative founders. And she's written and published two bestselling books, “How to Style your Brand” and “Brand Brilliance.” Listen to dive into the world of aesthetic branding with us, as we discuss Fiona's journey through Instagram and business-building. We also get into a juicy chat about income-boasting and defining what success really means. LET'S CONNECT Fiona's Instagram https://www.instagram.com/thebrand_stylist/. Helen's Instagram https://www.instagram.com/_helen_perry_/. Want more more marketing inspiration? Click here to get my weekly newsletter The Switch, for creatives who are promoting their work online. This show's produced by Suz at Story Publishing. 

HELLO and welcome to series 7 of the #JustBloodyPostIt podcast, a show for creatives who are marketing their work online.  This episode delves into the often overwhelming world of doing your own marketing. It's for you if you ever feel overwhelmed by advice. Or pressured by the strategies you "should" be implementing, coaches you should be working with or tasks you still haven't gotten around to. In this series opener, we're treated to insights from friend of the show, authentic business coach George Kao. George has 14 years of experience working with solopreneurs and founders to grow their business in a sustainable heart-led way. And so knows many of the things that simply aren't as important as they seem when it comes to growing a business.    We get into whether you need to niche down become an SEO expert create lead magnets or a sales funnel and so much more I can't wait to hear what you think. Connect on social media and we can continue the conversation. CONNECT Subscribe to George's YouTube: https://www.youtube.com/user/georgekao And follow him on Instagram: https://www.instagram.com/geokao/ Follow Helen's Instagram: https://www.instagram.com/_helen_perry_/ This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

This time, do you have a marketing missing link? A gap between the content you're sharing and the number of people buying into your brilliant thing? I did, until I did emails (and this podcast!). That's when I discovered you need to make space for people to get to know you better. So they can fully know, like and trust you before they buy. In this episode, there are lots of mentions of my email marketing course Lists Club, you can read all about it here: https://helenperry.teachable.com/p/lists-club-7. The podcast listener discount codes are PODCAST7 and PODCAST7SPLIT (for the split monthly payment option) use them when you're checking out for £30 off the full price. Email me if you've got any questions about whether Lists Club is the right thing for you at helen@helen-perry.co.uk - always happy to chat. CONNECT: This is my Instagram: https://www.instagram.com/_helen_perry_/. This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/.

**Mind your ears for a couple of swears** Hello hello, just popping in to soft-launch series 7 with a chat about how I want my marketing to feel, now. Which means one foot in and one out of Instagram, throwing trends (never been trendy, not starting now) in the bin and embracing the idea of slow marketing. I mention my friend Belinda @pothiesmakes' brilliant TikTok account, you can follow her here: https://www.tiktok.com/@pothiesmakes. ***Also talking about*** LISTS CLUB 7.0: send emails that sell | 2nd-20th October 2023 Check out all the details of my next email marketing course here: https://helenperry.teachable.com/p/lists-club-7. And use the code EARLYBIRD7 or EARLYBIRD7SPLIT to claim your early bird discount before midnight Sunday 24th September. CONNECT Follow me on Instagram here: https://www.instagram.com/_helen_perry_/. The #JustBloodyPostIt Podcast is produced by Suz at Story Publishing.

*mind your ears for a few swears in this one* Welcome welcome, this the the last bitesize special of the summer featuring one of our most captivating-slash-ballsy conversations of the six series so far.  The theme is "VISIBLE" and my guest is Amelia Sordell, entrepreneur and founder of the personal branding agency Klowt. Amelia's candid and outspoken about saying what you really think, and honestly I've never had so many "ohmygodIloveher" messages than came in after the first time this chat was shared.  Listen to find out how Amelia started her agency in her bedroom, built a following on LinkedIn and is well on the way to growing a branding empire. Love it and want more? Here's the link to the longer episode: https://audioboom.com/posts/8171624-ep-94-how-linkedin-changed-my-life-with-personal-branding-expert-amelia-sordell. CONNECT Amelia on LinkedIn: https://www.linkedin.com/in/ameliasordell/. Amelia on Instagram: https://www.instagram.com/ameliasordell/. Helen on Instagram: https://www.instagram.com/_helen_perry_/. Get my newsletter, it's especially for creatives who're marketing their work online: https://www.helen-perry.co.uk/the-switch-newsletter/. The #JustBloodyPostIt Podcast is produced by Suz at Story Publishing.

This week on #JustBloodyPostIt bite size we revisit one of the most popular conversations from Series 5 with the incredible Martha Barnard-Rae, a copywriter who was late-diagnosed with ADHD at age 39. Martha helps us understand what it truly feels like to live with ADHD, and I've never had so many personal responses to a podcast episode. 🎧 For more, you can click here to listen to the long version of our conversation (30 mins). 📺 To watch Martha's ground-breaking TEDx talk on ADHD in women and girls click here: https://www.youtube.com/watch?v=ybk2IzwV6Zg. CONNECT Follow Martha on Instagram: https://www.instagram.com/wordcandycomms/. Follow Helen on Instagram: https://www.instagram.com/_helen_perry_/?hl=en. The #JustBloodyPostIt Podcast is produced by Suz at Story Publishing.

Welcome to another summertime mini-Magnum-esque special bite-sized episode of The #JustBloodyPostIt Podcast, a show for creative souls navigating the world of online business marketing. This time, we're revisiting one of our favourite episodes from the past six seasons with award-winning stylist Anita Feron Clark. Highlights: Anita's Journey: Dive deep into Anita's story from Series 4 where she opened up about her transformative journey in the styling world. Discover the highs and lows of her career and what led her to her current success. Instagram Mastery: Anita shares her experience of growing her Instagram followers from a few thousand to over 120k in just a couple of years. Discover the secrets behind her content strategy and how she catered to her ideal audience. Finding One’s True Calling: The episode touches upon the intriguing point where Anita felt that styling might not be her destined path. What was the pivotal moment that defined her direction? Evolution of Experience: Despite her vast experience and credentials, Anita had her moments of doubt. Uncover her feelings of frustration and how she turned them into a driving force. If you want more, click here to listen to the longer version of this conversation (30mins). CONNECT Follow Anita on Instagram: https://www.instagram.com/feronclarkstyle/. Follow Helen on Instagram: https://www.instagram.com/_helen_perry_/?hl=en. The #JustBloodyPostIt Podcast is produced by Suz at Story Publishing.

Time for another summer-size mini-episode of The Just Bloody Post It Podcast that revisits a golden gem of a conversation from the past six seasons of the show.  This time, the fiercely impressive social entrepreneur, founder, CEO and OBE Lauren Currie who tells us why women don't need to change, they need to trust themselves. Lauren's the founder of UpFront—an innovative online platform that emboldens women through confidence building. Her six-week course has already impacted thousands of 'bonders' (as everyone who's been through UpFront is known). Her goal is to reach a million people globally.  Join us as we delve deeper into the essence of what confidence really bis. This episode is a must-listen for every solo entrepreneur who yearns to fortify their self-trust while embarking on their online marketing journey. Because, like all things, confidence can be learnt. Listen to the original longer conversation here, https://audioboom.com/posts/8092068-closing-the-confidence-gap-with-feminist-entrepreneur-lauren-currie-obe. CONNECT Follow Lauren on Instagram: https://www.instagram.com/_laurencurrie_/?hl=en. Follow Helen on Instagram: https://www.instagram.com/_helen_perry_/?hl=en. The #JustBloodyPostIt Podcast is produced by Suz at Story Publishing.