If you’ve ever felt like you’ve been duped by a celebrity entrepreneur or coach, or watched with wonderment as people do downright... more
Sales pages are designed to make us buy. But if the way they’re done is scammy or deceptive, should we... more
Business bundles seem to be everywhere these days, leaving everyone wondering if these are actually a good deal and they... more
If there’s one place on the internet it’s all too easy to get tripped up and make an impulsive decision,... more
Is the state of ethical business actually improving in 2024? Are we actually making some progress? Well, it’s a good... more
In a world where we’re connected to people across the globe, it’s nearly impossible for us NOT to create parasocial... more
You’re excited about signing up for a new program, and you’re just about to check out, then you decide to... more
This week we’re giving you a little teaser of what’s going on over the Duped Patreon. Our January episode offered... more
Affiliates, JVs, and Summits…oh my! These collaborations can be spectacular for sales and growing an audience, but they also have... more
Have you heard of something called neurolinguistic programming or NLP? It’s everywhere in online business, but no one seems to... more
As 2023 comes to a close, we wanted to reflect on the year that was and make some predictions about... more