Here's what you need to know for today in the business of podcasting: The golden age of podcasting is just... more

While podcasting is popular with younger demographics, the biggest growth potential lies in audiences aged 55 and up. Written by Tom... more

Here's what you need to know for today in the business of podcasting: the IAB Podcast Upfront is this Thursday,... more

Here's waht you need to know for today in the business of podcasting: New study on podcast listening in the... more

Here's what you need to know for this week in the business of podcasting: The IAB Tech Lab introduces new... more

Here's what you need to know for today in the business of podcasting: The IAB Tech Lab has finalized Podcast... more

For brands looking to earn attention, podcasts are proving they can deliver in a media landscape littered with noise.Written by... more

Here's what you need to know for today in the business of podcasting: City Casts and the value of local... more

Here's waht you need to know for today in the business of podcasting: SiriusXM has posted their Q1 earnings report,... more

Here's what you need to know for today in the business of podcasting: Magellan AI's top podcast advertisers of March,... more

Here's what you need to know from this week in the business of podcasting: Spotify has left the IAB, That Was... more

Here's what you need to know for today in the business of podcasting: Otonal has published a new survey of... more

Here's what you need to know for today in the business of podcasting: IAB UK's new ad spend report shows... more

What does capturing the existing fanbase of a recently-ended program look like in podcasting? We speak with actors Mandy Moore,... more

Here's what you need to know for today in the business of podcasting: marketers underestimate creative's impact on sales effect,... more

Here's what you need to know for today in the business of podcasting: Spotify is no longer in the IAB,... more

Here's what you need to know for this week in the business of podcasting: U.S. creator funding surges, advertising space... more

Here's what you need to know for today in the business of podcasting: how UK podcasts navigate the country's election... more

Here's what you need to know for today in the business of podcasting: Adam Bowie goes over Ofcom's latest podcast... more

Here's what you need to know for today in the business of podcasting: the IAB publishes their 2024 Internet Advertising... more

Here's what you need to know for today in the business of podcasting: what to expect from the 2024 IAB... more

Here's what you need to know for this week in the business of podcasting: CBS's success with 48 Hours and how broadcast-to-podcast... more

Here's what you need to know for today in the business of podcasting: Bryan Barletta interviews Gumball CEO Marty Michael... more

Here's what you need to know for today in the business of podcasting: CBS finds podcasting success with 48 Hours,... more

Being overly restrictive of what ‘counts’ as a podcast could lead to the medium going the way of the blog.... more

Here's what you need to know for today in the business of podcasting: The Roost has been acquired by Night... more

Here's what you need to know for today in the business of podcasting: Podcast Moevment has published the 2024 Evolutions... more

Here's what you need to know for this week in the business of podcasting: Tom Webster breaks down highlights from... more

Here's what you need to know for today in the business of podcasting: Tom Webster breaks down five important data... more

Here's what you need to know for today in the business of podcasting: Sound Profitable's newest study The Ad Bargain... more

Here's what you need to know for today in the business of podcasting: audio and retail are getting in tune... more

Here's what you need to know for today in the business of podcasting: Anyone can buy traffic but building audience... more

Here's what you need to know for today in the business of podcasting: Audible rides audio boom with big investments,... more

Here's what you need to know for today in the business of podcasting, brought to you from the floor of... more

Here's what you need to know for today in the busines of podcasting: Sounds Profitable will be returning to Evolutions... more

Here's what you need to know for this week in the business of podcasting: March Madness TV ads are sold... more

Here's what you need to know for today in the business of podcasting: LibSyn is rebranding AdvertiseCast to Libsyn Ads,... more

Here's what you need to know for today in the business of podcasting: Ad Results Media announces platform-agnostic programmatic host-read... more

Podcasting has long dealt with double standards when it comes to adtech problems that are part of larger systemic problems.... more

Here's what you need to know for today in the business of podcasting:  March Madness men's games all but sold... more

Today in the business of podcasting: a report from Radiodays Europe, news podcasts and ad buyers aren't seeing the anticipated... more

This week in the business of podcasting: Bryan Barletta talks about building a better umbrella for podcasting at conferences like... more

Here's what you need to know for today in the business of podcasting: My Cultura plans for major growth, the... more

Here's what you need to know for today in the business of podcasting: Edison data shows podcasting takes up 12.2... more

Here's what you need to know for today in the business of podcasting: 2024 is looking up for indie podcast... more

Here's what you need to know for today in the business of podcasting: iOS update adds Apple Podcast transcripts, a... more

Here's what you need to know for today in the business of podcasting: Tom Webster writes about how it's time... more

Here's what you need to know for today in the business of podcasting: Apple Podcasts launches transcripts in-app, Right Side... more

Tom Webster reflects on a talk he gave this past week in Nashville, and music’s place (or lack thereof) in... more

Here's what you need to know for today in the business of podcasting: KS&R releases the Podcast Frenzy report. Jen... more

Here's what you need to know for today in the business of podcasting: A new batch of earnings calls rounds... more

Here's what you need to know for this week in the business of podcasting: How Podcasting is Making ITself Known... more

Here's what you need to know for today in the business of podcasting: Edison Research discusses data showing podcasting's share... more

Here's what you need to know for today in the business of podcasting: Radio Connects finds podcast growth continues steadily... more

Today on your daily recap of news in the business of podcasting: Cumulus Media's Pierre Bouvard highlights how podcasting brings... more

Here's what you need to know for today in the business of podcasting: Digiday covers why media companies are pushing... more

Here's what you need to know for this week in the business of podcasting. As always, links to every story... more

Here's what you need to know for today in the busienss of podcasting: PodPod will be merged into Campaign, Tom... more

Here's what you need to know for today in the business of podcasting. Top stories include Barometer and Next Broadcast... more

A lot has been said about AI replacing human-made content. This week Tom Webster proposes a person-first future deploying AI-powered... more

Here's what you need to know for today in the business of podcasting: Edward Fuller writes about how to take... more

Here's what you need to know from today in the business of podcasting. Spreaker introduces new Supporters Club, Quill publishes... more

This week in the business of podcasting we collected all of the revelant news for podcasting in the world of... more

Here's what you need to know for today in the business of podcasting: Analysis Shows How Important Digital Audio Is... more

Here's what you need to know for today in the business of podcasting: Most B2B content marketers have trouble creating... more

Miles of article inches have been written about podcasting’s persuasiveness, but NPR’s Body Electric takes audience engagement to a new,... more

Here's what you need to know for today in the business of podcasting: Podcast Consumers Engage With Social Media And... more

Here's what you need to know for today in the business of podcasting: Acast expects short-term impact on listens from... more

Here's what you need to know for this week in the business of podcasting:The following stories feature reporting specifically by... more

Here's what you need to know for today in the business of podcasting: The Trade Desk Plans To Lowball SSP... more

Here's what you need to know for today in the business of podcasting: More than a third of marketers will... more

If someone peeked into podcasting in the late 2010s, they would’ve seen an industry in ad tech infancy in comparison... more

Here's what you need to know for today in the business of podcasting: Netflix's Threat Isn't in Hollywood. It's YouTube... more

Here's what you need to know for today in the business of podcasting: Spotify’s Multiplatform Strategy, Rogan Going PublicWTF is... more

Here's what you need to know for this week in the business of podcasting: Apple Podcasts Debuts Automatic Transcript GenerationAlex... more

Here's what you need to know for today in the business of podcasting: Alex Cooper’s ‘Call Her Daddy’ Podcast Is... more

Here's what you need to know for today in the business of podcasting: The Free and Open Ad-Supported InternetBrand Podcast... more

With apologies to G.I. Joe, half the battle of podcasting is not the changes in technology, but keeping up with... more

Here's what you need to know for today in the business of podcasting: Apple’s New iOS 17 Software Is A... more

Here's what you need to know for today in the business of podcasting:Transcripts on Apple PodcastsESPN Podcasts to Air Weekday... more

Here's what you need to know for this week in the business of podcasting: Sounder Debuts Open APIs For TranscriptionHow... more

Here's what you need to know for today in the business of podcasting: Unlocking the Value of Audio Content: Why... more

Here's what you need to know for today in the business of podcasting:Most streaming music tracks do not reach monetisation... more

Since the beginning of podcasting, people have yearned to know exactly why someone does or does not listen to their... more

Here's what you need to know for today in the business of podcasting: How podcast networks are testing AI tools... more

Here's what you need to know for today in the business of podcasting: Not All Podcast Ads are Created Equal.... more

Here's what you need to know from this week in the business of podcasting.Podcast Download: Disconnect Between Ad Creative and... more

Here's what you need to know for today in the business of podcasting:The 25th Hour by Tom WebsterPodcasts are key... more

Here's what you need to know for today in the business of podcasting: Podcast Ad Creative Disconnect Revealed In Cumulus... more

Tom Webster explains what rocks, sand, and Duolingo can teach podcasting in how we frame listening statistics and audience behavior.... more

Here's what you need to know for today in the business of podcasting: The incredible shrinking podcast industry by Max... more

Here's what you need to know for this week in the business of podcasting: Podcast Acquisitions & Investments - 2023... more

Here's what you need to know for today in the business of podcasting:Podcast Acquisitions & Investments - 2023 Industry Recap... more

Here's what you need to know for today in the business of podcasting: YouTube officially allows creators to publish podcasts... more

Here's what you need to know for today in the business of podcasting: Sounder Analysis: NPR's News Podcasts Significantly Safer... more

Here's what you need to know for today in the business of podcasting: Streaming audio twice as “authentic” than TV... more

Here's what you need to know for today in the business of podcasting: Disney nearly sold out Christmas sports ad... more

Here's what you need to know for today in the business of podcasting:Simplecast adds YouTube integration for automatic uploads by... more

Here's what you need to know for today in the business of podcasting: Welcome to the ad-free internetSpotify's Push Into... more

Here's what you need to know for today in the business of podcasting: IAB Releases First-of-Its-Kind Research Report on the... more

Here's what you need to know for today in the business of podcasting: Disney is almost sold out of Christmas... more

Here's what you need to know for this week in the business of podcasting: Sound You Can See: Podcasting’s Video... more

Here's what you need to know for today in the business of podcasting: Sound You Can See: Podcasting’s Video Dilemma49%... more

Sound You Can See, our latest research on the role of video in podcasting, presents a compelling picture of a... more

Here's what you need to know for today in the business of podcasting: TikTok Sunsets Podcast FeatureTeens are more online... more

Here's what you need to know for today in the business of podcasting: Edison Q3 2023 “Share Of Ear”: AM/FM... more

Here's what you need to know for today in the business of podcasting. People are watching longer TikToks. What does... more

Here's what you need to know from this week in the business of podcasting: The Fastest Growing Languages in PodcastingPodcast... more

What Are the Fastest-Growing Podcast Languages? by Becca Butcher‘We have to test or you’re dead next year’: Overheard at the... more

When asked if they listen to full podcast episodes, watch full episodes, or watch clips, audiences surveyed gave a resounding... more

Spotify Cuts 1,500 Jobs, CEO Ek Says Streamer Must Be Leaner by Lucas ShawDeloitte: Audio Market To Surpass $75 Billion... more

Here's what you need to know from this week in the business of podcasting: RAJAR: UK Podcast Weekly Reach Has... more

Here's what you need to know for today in the business of podcasting: Strong online sales show Black Friday was... more

Here's what you need to know for today in the business of podcasting: Podcasting’s Multiplatform Imperative by Steven GoldsteinInnovid study... more

With the growth of video podcasting, it’s time to re-examine how podcasting thinks about audiences watching podcasts instead of listening.... more

Here's what you need to know for today in the business of podcasting: Auddia Announces Intent to Strip Ads From... more

Here's what you need to know for today in the business of podcasting: Rajar Midas: podcasts double weekly reach in... more

Here's what you need to know for today in the business of podcasting: A secret Google deal let Spotify completely... more

Here's what you need to know for today in the business of podcasting:Forecast: Double-Digit Online Ad Growth For Both 2023... more

Here's what you need to know from this week in the business of podcasting: The Spoken Word Audio Report 2023YouTube... more

Here's what you need to know for today in the business of podcasting:Spotify’s podcast and audiobook discovery will get a... more

What is the “future of audio business?”Today on the podcast, we’re excited to feature Bryan Barletta’s recent guest interview on... more

Here's what you need to know for today in the business of podcasting: Acast Inks Global Partnership with Proximic by... more

Here's what you need to know for today in the business of podcasting: 2023 Podcast Trends Report from Megaphone and... more

Here's what you need to know for today in the business of podcasting: Spoken word audio report (NPR / Edison... more

Here's what you need to know from this week in the business of podcasting: Study Looks into Podcast Listener’s Consumer... more

Here's what you need to know for today in the business of podcasting: SiriusXM Lowers Price, Reboots to Take on... more

Here's what you need to know for today in the business of podcasting: 200,000+ Audiobooks Are Now Available to Spotify... more

Tom Webster tackles the ever-present problem of making an appealing pitch for podcasts to non-listeners.Written by Tom WebsterEdited by Bryan... more

Here's what you need to know for today in the business of podcasting: What types of podcast listeners are which... more

Here's what you need to know for today in the business of podcasting: CBS is ‘virtually sold out’ of ad... more

Here's what you need to know from this week in the business of podcasting:Amazon launches interactive audio adsConsumer Shopping Habits... more

Here's what you need to know for today in the business of podcasting: Sounds Profitable launches branded podcast directory in... more

Here's what you need to know for today in the business of podcasting: BetterHelp And Amazon Lead Monthly Ranking Of... more

How big is the branded audio space? What’s the best way to find the top production companies, the brands they... more

Here's what you need to know for today in the business of podcasting: Gen Zers can recognize brands based solely... more

Here's what you need to know for today in the business of podcasting: Amazon launches interactive audio ads on both... more

Here's what you need to know for this week in the business of podcasting:Less is More: ARM’s Podcast Ad Break... more

Here's what you need to know for today in the business of podcasting: What is the Optimal Number of Ads... more

Here's what you need to know for today in the business of podcasting: Mobile phones are the most popular devices... more

This week, Tom Webster takes a look at Brand Fans, and how branded podcasts could actually grow the overall audience... more

Here's what you need to know for today in the business of podcasting: Wondery launches three podcast FAST channels on... more

Here's what you need to know for today in the business of podcasting: Apple considers selling more podcast ads by... more

Here's what you need to know for this week in the business of podcasting:The Power of Brands in Podcasts, A... more

Here's what you need to know for today in the business of podcasting:Confused About Video? The Listeners Aren’t! by Tom... more

Here's what you need to know for today in the business of podcasting: Streaming-Powered Tools Coming to Spotify [Source]ARN takeover... more

While the podcast industry frequently debates what qualifies ‘a podcast’, data from The Podcast Landscape shows podcast listeners have a... more

Here's what you need to know for today in the business of podcasting:YouTube Podcasts in the UK and The Youtube... more

Audio ads can be effective, but only if they’re not disruptive: report. By Alyssa Meyers [Source]“Without margin, there is no... more

Here's what you need to know for this week in the business of podcasting: Joint Statement on the Continued Integrity... more

Here's what you need to know for today in the business of podcasting: Joint Statement on the Continued Integrity of... more

Here's what you need to know for today in the business of podcasting: Nearly Half the Data Used for Ad... more

Here's what you need to know for today in the business of podcasting. The Latino Podcast Listener Report 2023Advertisers will... more

Here's what you need to know for this week in the business of podcasting: Dentsu, GumGum, Iris.tv build video keyword... more

Here's what you need to know for today in the business of podcasting: Why Branded Content Could Be Bigger Than... more

Here's what you need to know for today in the business of podcasting: Brands Are Slowly Going Always-On With Hispanic... more

Tom Webster takes a look at the potential for brands and podcasts, and how data shows they have even more... more

Here's what you need to know for today in the business of podcasting:Streaming video, music among Gen Z’s most popular... more

Here's what you need to know for today in the business of podcasting: DENTSU BRINGS KEYWORD BUYING TO CONNECTED TV... more

Here's what you need to know for this week in the business of podcasting:Apple Podcasts Updates with iOS17 https://www.apple.com/newsroom/2023/09/over-100-new-podcasts-from-top-apps-and-services-launch-on-apple-podcasts/Spotify Announces... more

Here's what you need to know for today in the business of podcasting: Influencer agency adopts brand lift metrics across... more

Here's what you need to know for today in the business of podcasting: How attention metrics is tuning into audio... more

Pack your bags, because the Business of Podcasting takes center stage this year at SXSW.Credits:Written by Bryan BarlettaEdited by Tom... more

Here's what you need to know for today in the business of podcasting: Over 100 new podcasts from top apps... more

Here's what you need to know for today in the business of podcasting: Spotify Announces Voice Translation: https://twitter.com/eldsjal/status/1706325294481576006Podcast Executives Say... more

Here's what you need to know from this week in the business of podcasting: Pierre Bouvard: AM/FM Radio and Podcasts... more

Here's what you need to know for today in the business of podcasting: The CDC Uses Digital Advertising To Reframe... more

Here's what you need to know for today in the business of podcasting:FTC recommends brands avoid “blurred advertising” when marketing... more

Tom reflects on the many people who would gladly listen to podcasts, if we could tell them exactly what podcasts... more

Digital Ad Spend Showing Promising Recovery from Recession Fears.[Digiday Source] [Digiday Podcast] [AdExchanger Source] [Adweek Source]IAB launches foundational industry training... more

Here's what you need to know for today in the business of podcasting: AM/FM Radio And Podcasts Can Recapture Lost... more

Bryan Barletta joins E.B. Moss in this episode of Insider Interviews, also featuring Paul Riismandel from Signal Hill Insights and... more

Here's what you need to know from this week in the business of podcasting. Over half of business owners are... more

Here's what you need to know for today in the business of podcasting:Top ten popular podcasts consumed in affluent households... more

Here's what you need to know for today in the business of podcasting: Influencer Spending Forecast To Grow Double-Digits This... more

This year we’re celebrating Sounds Profitable’s third anniversary with a nice slice of humble pie as we reflect on the... more

How Claritas Aims to Bring Google and Meta AI Marketing Capabilities to Other Forms of Media by Jack NeffNPR adjusts... more

Essential news for today in the business of podcasting: Over half of business owners are daily podcast listeners, study shows... more

Here's what you need to know for this week in the business of podcasting. Sirius XM, Barometer, ArtsAI Partner to... more

Here's what you need to know for today in the business of podcasting:Sirius XM Creates a Podcasting Brand Safety and... more

Here's what you need to know for today in the business of podcasting: First-Ever Auto Brand “Share Of Ear” Reveals... more

Tom Webster presents data from The Podcast Landscape that reinforces the value of (good) branded podcasts and what they could... more

Here's what you need to know for today in the business of podcasting. Lapsed listening and podcast churn are due... more

Essential news from this week in the business of podcasting. Word of mouth is still the best podcast promotion tool,... more

Here's what you need to know for today in the business of podcasting: Word of mouth is still the best... more

Here's what you need to know for today in the business of podcasting: July 2023: Top spenders, movers and shakers... more

After talking to so many Podcast Movement attendees last week about how to grow their audience, Tom Webster asks a... more

Here's what you need to know for today in the business of podcasting: “Share Of Ear” Q2 2023: Podcasts And... more

Here's what you need to know for today in the business of podcasting.As streaming wars heat up, nearly three in... more

Here's what you need to know this week in the business of podcasting:Three updates to Apple PodcastsAdvertiser Perceptions: Podcast Advertising... more

Here's what you need to know for today in the business of podcasting:Embracing YouTube: A Must for Today’s Podcasters by... more

Here's what you need to know today in the business of podcasting. Changes coming to Spotify for PodcastersPodcastOne readies public... more

Here's what you need to know for today in the business of podcasting: Triton Digital Announces YouTube Integration with Podcast... more

Here's what you need to know today in the business of podcasting. Three updates to Apple Podcasts Exclusive: SXM Media... more

Stories covered this week in the business of podcasting:Acast Announces Podscribe as Global Preferred Attribution Partner. Shifting Share of Ear:... more

Here's what you need to know for today in the business of podcasting: Acast Announces Podscribe as Global Preferred Attribution... more

Here's what you need to know today in the business of podcasting. Why Podcasters and Publishers Should Lean into Ad... more

Tom Webster shows off data from the upcoming study The Podcast Landscape in America and discusses the power of focusing... more

Here's what you need to know from today in the business of podcasting: Descript Acquires SquadCastTop 15 podcast advertisers in... more

Here's what you need to know today in the business of podcasting. Amazon is quietly building a publisher-focused ad product... more

Here's what you need to know for this week in the business of podcasting: Connect Patreon to Spotify and Stream... more

Here's what you need to know for today in the business of podcasting: Why Are More Than Half of Podcasters... more

What you need to know for today in the business of podcasting: KQED snatches up Snap Judgment and Spooked by... more

While podcasting has had several 'song of the summer' moments since Serial's smash success in 2014, in recent years those... more

Here's what you need to know for today in the business of podcasting: “True potential” in Sirius XM podcast biz by Brad... more

Here's what you need to know in the business of podcasting for August 7th. Why some publishers are reducing their... more

This week's stories: Audio Ads Outperform Video for Attention and Brand Recall, Dentsu Study Finds. The ad slowdown (or lack... more

Here's what you need to know for Thursday, August 3rd.Inside Audio Marketing - Katz: Target Consumers With Messages That Relate... more

Here's what you need to know for Wednesday, August 2nd. Podcast Company Realm Acquires Kid-Focused Pinna as Industry Consolidates by... more

Bryan announces the newest evolution of The Download: a daily newsletter covering the essential news for the business of podcasting.Credits:Written... more

This is The Download from Sounds Profitable, your daily source for the essential news of the business of podcasting, brought... more

Stories covered: The Fully-Produced Podcast Ad: Are we leaving attention on the table?Spotify's Q2 Earnings CallYour favorite TV rewatch podcast... more

Tom Webster reflects on the life of someone important to both him and audio in general, as well as a... more

Stories covered: U.S. podcasters are attracting more international listenersWhy a ‘podcast election’ is unlikelyAd overexposure on CTV hurts streamers as... more

Tom Webster looks at our most recent study, The Podcast Opportunity, and provides five key findings that point the way... more

Articles covered: Breakdown of FTC Endorsement GuidelinesYouTube Tests Crackdown On Ad BlockersThis LinkedIn article could have been a video podcast.Quick... more

Articles covered: The Podcast OpportunitySXM Shuts down StitcherFilm and TV have collapsed over the last decade.Quick HitsLong Read- Podcasts, a... more

With the upcoming release of Sounds Profitable’s study The Podcast Opportunity, Tom reflects on the idea of podcasting being considered... more

Articles covered: Quick Hits:Registration is open for next week’s Sounds Profitable webinar for the upcoming study The Podcast Opportunity: Buyer... more

This week, Tom looks at some recent data on popular podcast genres from Pew in light of Spotify parting ways... more

This week's stories: Podcast listeners well disposed to political ads (Veritonic)Let’s Think about Podcast Consumers, Not Just ListenersCan A Million... more

Programmatic ad placement has been stuck on the waterfall for long enough. It’s time to lay the foundation for Header... more

Articles covered: Spotify to Slash Podcast Workforce, Combine Parcast and Gimlet Studios in New Round of Cuts“How Do We Pivot?”:... more

Podcasting is becoming more competitive and less collegial every year. Is that a good thing, a bad thing, or just... more

This week on the Download: Why podcasters are selling subscriptions through third-party vendorsFuture of TV Briefing: CTV continues to be... more

There has been much concern over how podcasting will implement AI. Tom breaks down the current landscape, as well as... more

This week on The Download: Advertisers and audiences refute the idea that podcasts are on the wane. NewsGuard: Programmatically-placed ads for... more

Like a kid taking a bite of his dessert before his meal is finished, I think it’s time we enter... more

This week: Lessons from the Podcast Upfront, the Spring 2023 MIDAS report is here, and SXM Media leaders see podcast... more

In this episode, Arielle Nissenblatt and Bryan Barletta interview Tom Webster about his recent reporting: an article he wrote for... more

This week, we have a special guest post from Newton Schottelkotte! Newt recently graduated from college this year, but do... more

This week's stories: DISQO: Proving the Power of Podcast AdsElite podcasts struggle while the podcast masses thrive.Pluto TV has an... more

The Edison Research Share of Ear shows podcasting’s share of daily audio listening for Americans 13+ has doubled over the... more

This week's top stories: How to use CTV as a Roadmap for Programmatic AudioWhat downturn? In real terms, ad spending... more

In this episode, we discuss baseball! The new pitch clock, our favorites teams…just kidding. We talk about what it means... more

A recent research report from Japan highlights how podcasting can grow when it germinates from a very different seed. Tom... more

This week on The Download: How Brands Can Lift the Tide of Minority-Owned MediaMore brands choose Boomer/GenX influencers as 'older... more

In this special re-upload, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create... more

Continuing Sounds Profitable’s mission to provide more for the business of audio, Bryan Barletta announces the Partner Perks Series. Get in... more

This week's stories: ‘They are blatantly blocking news’: Confessions of a programmatic sales lead on brand safety filters’ impact on... more

Did you know that April is Adopt-a-Podcast Listener Month? Now you do! Bryan Barletta speaks with Lauren Passell and Arielle... more

Discussed this week:Ad Spend in the US will grow more than initially expected this year, per S&P. How brands can tailor... more

In this episode, Tom, Arielle, and Bryan recap their experiences at Radiodays Europe, which took place last month in Prague.... more

This week, Tom Webster spots a misapplication of podcast research that he felt strongly enough about to hopefully nip in... more

This week on The Download:AMERICA bill aims to regulate big ad techPublishers find Q1 numbers not as bad as forecastedA... more

Podcast advertising is in a weird phase. We’re caught between our ideals and our reality; the technical capabilities of the... more

This week on The Download: Google Announces Ad Library, the maturing podcast ad industry attracts more mainstream brands, and Audiobooks... more

Tom Webster recently wrote an article entitled, “What We Talk About When We Talk About Podcasts.” He posits that, while... more

From an undisclosed location in Prague, Tom Webster reflects on highlights from recent Sounds Profitable research and why it means... more

This week on The Download:Ad Fraud Yet to Significantly Impact PodcastsMarketers and creators react to potential TikTok banYouTubeTV increases price... more