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Episode | Date |
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S4E9 - Experiment Nation's 2024 CRO Salary Report and how to paid what you're worth with Tracy Laranjo
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Apr 19, 2024 |
S4E8 - Always start by testing your best variation with Zach Lebovics
|
Apr 12, 2024 |
S4E7 - Navigating Stakeholder Management and Gaining Buy-In with Shiva Manjunath
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Apr 05, 2024 |
S4E6 - The truth about app development and optimization with Juliana Jackson
|
Mar 29, 2024 |
S4E5 -The power of CRO mentorship with Tracy Laranjo
|
Mar 23, 2024 |
S4E4 - Product Management vs. CRO with Bryce York
|
Mar 16, 2024 |
S4E3 - Create a more impactful testing roadmap with this framework - ft. Edmund Beggs
|
Mar 09, 2024 |
S4E2 - How to learn from failures (from losing and winning tests) with Simon Girardin
|
Mar 02, 2024 |
S4E1 - How to build a community around experimentation with Rommil Santiago
|
Feb 23, 2024 |
S3E54 - Making the case for data-backed design with Brian Massey
|
Dec 23, 2023 |
S3E53 - CRO Statistical concepts all CROs should know featuring Ishan Goel
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Dec 20, 2023 |
S3E56 - Level-up your UX Research with Diary Studies featuring Mike Green
|
Dec 16, 2023 |
S3E55 - How to get Stakeholder Buy-in for all your Experiments featuring André Morys
|
Dec 11, 2023 |
S3E54 - Will Laurenson: From Startups to CRO Mastery
|
Dec 09, 2023 |
S3E52 - Ad Optimization: Your Ads Aren’t Working and Here’s Why ft. Joe Fitzpatrick
|
Nov 25, 2023 |
S3E51 - A Comprehensive Guide to Ad Network Experimentation ft. João Marcelo Rodrigues
|
Nov 18, 2023 |
S3E50 - The top CRO Myths that experimenters have to bust ft. Lucas Vos
|
Nov 11, 2023 |
S3E49 - Personalization timing matters - Avoid these common mistakes ft. Eric Melchor
|
Nov 04, 2023 |
S3E48 - CRO Organizational Structure- Centralized Team vs Process: with Oliver Paton
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Oct 28, 2023 |
S3E47 - What CROs need to know about Heatmaps with Deborah O'Malley
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Oct 21, 2023 |
S3E46 - Experimentation Culture for Startups with Simon Girardin
|
Oct 06, 2023 |
S3E45 - How to Maximize Hypotheses Testing ft. Eduardo Marconi Pinheiro Lima
|
Sep 09, 2023 |
S3E44 - What you need to know about Landing pages with Claire More
|
Sep 02, 2023 |
S3E43 - Don't test everything with Oliver Palmer
|
Aug 26, 2023 |
S3E42: The truth about building an Experimentation Culture with Mark Eltsefon
|
Aug 19, 2023 |
S3E41 - How to get Personalization Right with Juliana Amorim
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Aug 12, 2023 |
S3E40 - Stop limiting yourself - build your CRO brand today with Carlos Trujillo
|
Aug 08, 2023 |
S3E39 - Building a CRO Culture & Ideation Strategies with Lucia van den Brink
|
Jul 29, 2023 |
S3E38 - Lessons from accidentally taking down InVision with Eddie Aguilar
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Jul 22, 2023 |
S3E27: Make Personalization Personal with Care and Competence with David Mannheim
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Jul 15, 2023 |
SE326 - How to build a CRO Questioning framework with Riccardo Vandra
|
Jul 08, 2023 |
S3E25 - Customer Value Optimization Explained with Defiant's Jason Chappel
|
Jul 01, 2023 |
S3E24 - Combining Quantitative and Qualitative to Increase Conversions with Harriet Swan
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Jun 24, 2023 |
S3E23 - Great PMs know how to tell good stories with Priya Bhatia
|
Jun 17, 2023 |
S3E22 - Do 3-column layouts increase orders? with Nicoleta Danileț #forms
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Jun 11, 2023 |
S3E21 - A/B Testing Statistics Concepts Experimenters must know with Ronny Kohavi
|
Jun 04, 2023 |
S3E20 - Build or buy your Google Optimize replacement with Kenneth Kutyn
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Jun 03, 2023 |
S3E19 - Sharing insights, AI and the future of CRO with Tim Thijsse
|
May 29, 2023 |
S3E18 - 7 must-know CRO fundamentals based on running 22,000 tests with Ayat Shukairy
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May 28, 2023 |
S3E17 - CRO Insights from a Metaanalysis of over 1000 A/B Tests with Georgi Georgiev
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May 20, 2023 |
S3E16: Get Executive buy-in for your CRO program with Jonny Longden
|
May 13, 2023 |
S3E15: A/B Testing Statistics issues CROs should ignore with Timothy Chan
|
May 05, 2023 |
S3E14: Client Relationship Tips from a CRO Agency Founder with Andra Baragan
|
Apr 28, 2023 |
S3E13 - What you need to know about Launching a CRO agency with John Ekman
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Apr 23, 2023 |
S3E12 - Optimize Customer Lifetime Value - NOT Conversion Rates with Valentin Radu
|
Apr 15, 2023 |
S3E11 - Improve conversions with the Message-market Fit framework with Daphne Tideman
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Apr 08, 2023 |
S3E10 - Avoid AB Testing Statistics Mistakes with Max LI
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Apr 02, 2023 |
S3E9 - Stop having bad test ideas - with Bart Schutz
|
Mar 25, 2023 |
S3E8 - How to be a good Experimentation LEADER with Cristina Pujol
|
Mar 18, 2023 |
S3E7 - The Best CROs start with RESEARCH - With Rommil Santiago
|
Mar 11, 2023 |
S3E6 - Pragmatists will grow the CRO industry - not purists - with Matt Scaysbrook
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Mar 04, 2023 |
S3E5 - How to be good at coding A/B tests with Jeroen Wiersma
|
Feb 25, 2023 |
S3E4 - The CRO Survival guide with Carlos Trujillo
|
Feb 18, 2023 |
S3E3: Stop wasting time by having principles with Rommil Santiago
|
Feb 10, 2023 |
S3E2: The top 3 things CROs forget to do with Alexandra Matheny
|
Feb 04, 2023 |
S3E1: The problem with the word, “Hypothesis” and the importance of HiPPOs with Nima Yassini
|
Jan 28, 2023 |
S2E41: How to adopt a CRO mindset for life optimization with Ruben de Boer
|
Dec 09, 2022 |
S2E40: How to build a customer journey map with Anthony Wallace
|
Dec 03, 2022 |
S2E39: How to land a great job in CRO (and earn what you’re worth) with Tracy Laranjo
|
Nov 19, 2022 |
S2E38: Why good form design is important and common form optimization myths with Alun Lucas
|
Nov 12, 2022 |
S2E37: Pre-test planning: The Red-Headed Stepchild of Experimentation with Haley Carpenter
|
Nov 05, 2022 |
S2E36: Why Focus on Skeptical First-time Buyers? With Rishi Rawat
|
Oct 22, 2022 |
S2E35: My quick and dirty approach to creating a Learning Agenda (aka the BADR method) with Rommil Santiago
|
Oct 08, 2022 |
S2E34: Online Dialogue's Ton Wesseling shares his thoughts on how CRO will probably die
|
Sep 30, 2022 |
S2E33: Test before you build anything or you'll waste time course-correcting with Rommil Santiago
|
Sep 16, 2022 |
S2E32: Not every insight is derived from an A/B Test with Daniela Marquez
|
Sep 09, 2022 |
S2E31: 3 ways to be a better Experimentation leader with Rommil Santiago
|
Sep 02, 2022 |
S2E30: What Hawaiian Pizza can teach us about creating a more inclusive CRO industry with Rommil Santiago
|
Aug 20, 2022 |
S2E29: How Europe leverages AI for optimization with Noémie Sauvage
|
Aug 13, 2022 |
S2E28: How Wordle proves that Experimentation works with Rommil Santiago
|
Aug 06, 2022 |
S2E27: Pizza Dough CRO with Simon Clark
|
Jul 30, 2022 |
S2E26: Can you run tests on sites with little traffic? With Rommil Santiago
|
Jul 23, 2022 |
S2E25: How to verify your data truly reflects user behaviour with Florent Buisson
|
Jul 16, 2022 |
S2E24: How do I change people’s attitudes towards Experimentation? With Rommil Santiago
|
Jul 09, 2022 |
S2E23: How to make a better sandwich: An introduction to multivariate testing with Danielle Gunraj
|
Jul 02, 2022 |
S2E22: Choosing the right A/B testing tool with Product for Product
|
Jun 25, 2022 |
S2E21: Experiment Cartography - Building the Perfect Roadmap with Kenya Davis and Krissy Tripp
|
Jun 18, 2022 |
Experiment Nation: The Podcast Trailer
|
Jun 17, 2022 |
S2E20: How to rally your team around Voice of Customer research with Tracy Laranjo
|
Jun 12, 2022 |
S2E19: How do you respond to someone who says, “Let’s not experiment, it just slows us down. Can’t we just put it on our webpage?” with Rommil Santiago
|
Jun 11, 2022 |
S2E18: Johann Van Tonder on how to conquer 4 common ideation pitfalls with research-backed methods
|
Jun 04, 2022 |
S2E17: Developing a Culture of Testing/Experimentation with Anil Batra
|
May 28, 2022 |
S2E16: When is it OK to run 2 A/B tests simultaneously on a site? Is it ever OK? With Rommil Santiago
|
May 21, 2022 |
S2E15: Where are the users? with Moshe Mikanovsky
|
May 14, 2022 |
How do I make the most impact in my role when I only own optimization for a small part of the user journey? With Rommil Santiago
|
May 07, 2022 |
Using Chi-Square Analysis for A\B\N Tests with W. Scott Sanders
|
May 02, 2022 |
Sina Fak on why CRO is not a person but a multidisciplinary Experimentation team
|
Mar 31, 2022 |
How to make a customer-centric diagnosis with Marion Ravel
|
Feb 18, 2022 |
Reducing the cost of running an experimentation program with Tasin Reza
|
Feb 12, 2022 |
What 13 Years of A/B Testing Revealed with Rishi Rawat
|
Feb 05, 2022 |
What’s the best time to send an email with Deborah O'Malley
|
Feb 05, 2022 |
The challenges nobody talks about with Taz Risma
|
Jan 29, 2022 |
Where I started: Dennis van der Heijden
|
Jan 29, 2022 |
We Need More ART in CRO with Jimmy Barber
|
Jan 22, 2022 |
Moving Beyond Spaghetti Testing with Haley Carpenter
|
Jan 15, 2022 |
What is product growth? Creating & Navigating the path to product growth with Aditi Gupta
|
Jan 07, 2022 |
Where I started: Shiva Manjunath
|
Jan 04, 2022 |
Speero's Experimentation Maturity Audit with Edgar Spongolts
|
Jan 04, 2022 |
Creating an experimentation program that’s more than A/B testing with Annika Thompson and Paul Randall
|
Jan 01, 2022 |
Best practices might be killing your experimentation culture – 3 reasons why with Ana Catarina Cizilio
|
Dec 25, 2021 |
Ripple Benefits: CRO as the foundation of other digital marketing efforts with Spencer Gray
|
Dec 18, 2021 |
Aiven’s Petra Lylander on experimentation documentation and processes
|
Dec 14, 2021 |
How to "Hack" Experimentation with Anthropology with Eden Bidani
|
Dec 10, 2021 |
Experimentation post-conversion: Switching from buying journey to customer journey with Juliana Jackson
|
Dec 03, 2021 |
Five things that piss me off about eCommerce and how to fix them with Jon Ivanco
|
Nov 27, 2021 |
CRO não é um profissional e sim um processo (participação especial André Gillich)
|
Nov 25, 2021 |
Specsavers’ Steph Le Prevost on growing a top UK CRO program
|
Nov 20, 2021 |
The Science of Business with Jonny Longden
|
Nov 13, 2021 |
Strategies are not made every day, improvements are with Siddhartha Kathpalia
|
Nov 08, 2021 |
Global experimentation: Problem-solving at scale with Melanie Kyrklund
|
Nov 06, 2021 |
Change management for Experimentation Culture – Do’s and Don’ts with Ruben de Boer
|
Oct 30, 2021 |
How to use data to find hidden insights about customers & opportunities for optimization with Sina Fak
|
Oct 24, 2021 |
Microsoft Digital Stores’ Tim Mehta on strategies for low and high maturity experimentation programs
|
Oct 23, 2021 |
Tips on running a Test-to-Learn Experimentation Program with Shiva Manjunath
|
Oct 15, 2021 |
Seven lessons from running 22,000 AB tests with Ayat Shukairy
|
Oct 06, 2021 |
Migrando para a área de experimentação vindo do Jornalismo (participação especial Fabricio Migues)
|
Oct 05, 2021 |
Women in experimentation: What holds us back? With Bithika Mehra
|
Oct 03, 2021 |
Shopify’s Shanelle Mullin on tough buy-in conversations and how we can empower future optimizers
|
Sep 18, 2021 |
Adventures in Experimentation: Is my company doing CRO right?
|
Sep 18, 2021 |
Série - Estruturando uma área de CRO na sua empresa - episódio 3 (Participação especial André Vieira)
|
Aug 23, 2021 |
Comment mesurer le ROI de mon programme d’expérimentation?
|
Aug 13, 2021 |
Série: Estruturando uma área de CRO na sua empresa - episódio 2
|
Jul 31, 2021 |
Dexter's Joris Bryon on Common Practices, Starting a CRO agency, and how to spot a CRO imposter
|
Jul 09, 2021 |
Série: Estruturando uma área de CRO na sua empresa - episódio 1
|
Jun 30, 2021 |
CR-No: Making your CRO program go faster
|
Jun 05, 2021 |
Adventures in Experimentation: A deep-dive into CRO tools
|
May 09, 2021 |
Product Experimentation: Building a competency and fluency with data (Part 2)
|
Apr 10, 2021 |
Product Experimentation: Building a competency and fluency with data (Part 1)
|
Apr 02, 2021 |
Specsavers' Melanie Kyrklund on How to run a high-impact optimization program
|
Mar 27, 2021 |
CR-No: Addressing the lack of direction and primary calls to action on pages
|
Mar 20, 2021 |
CR-No: How to manage stakeholders and HiPPOs
|
Mar 12, 2021 |
Adventures in Experimentation: The importance of the voice of customer to conversion optimization - as well as to the entire business
|
Mar 01, 2021 |
Audio version: Widerfunnel’s Chris Goward on how Experimenters need to focus less on the tools and more on strategy
|
Feb 22, 2021 |
Product Experimentation: Aligning the need to deliver and the need to learn with OKRs
|
Feb 19, 2021 |
CR-No: Balancing between optimizing the entire customer journey vs. just the website
|
Feb 05, 2021 |
What you need to know about SEO Experimentation
|
Jan 30, 2021 |
Point/Counterpoint - Exploring different experiment prioritization frameworks
|
Jan 24, 2021 |
Product Experimentation: Start with me, take a chance, be ready for failure
|
Jan 16, 2021 |
Adventures in Experimentation: How do you answer the question, "How many experiments should I run?"
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Jan 11, 2021 |
CR-No: Experiments should be backed by hypotheses - leave your best practices for your processes
|
Dec 28, 2020 |
The anniversary episode: A conversation with Rommil that's only a bit about Experimentation
|
Dec 04, 2020 |
Conversion Rate Optimization, Best Practices, and Other Terribly Named Things
|
Dec 04, 2020 |
Running Experiments on Personalization, Machine Learning, and AI with Munir Al-Dajani
|
Nov 22, 2020 |