Podcast Theory

By Jason Cercone

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Subscribers: 2
Reviews: 0
Episodes: 200

Description

Welcome to Podcast Theory! This show is dedicated to diving deep into the art, business, and psychology of podcasting for business - providing a well-rounded resource for leaders, professionals, and entrepreneurs looking to add podcasting to their initiatives or elevate an existing show.Since this podcast's launch in 2020, it's undergone a couple of changes:- Seasons 1 and 2 were known as Pod Theory- Season 3 was dedicated to solo podcasting and aptly named Solo Podcasting Simplified These episodes live on in the archives while new seasons of Podcast Theory are produced in two formats:1. Seasons featuring host Jason Cercone and a Featured Co-Host2. Livestreams airing on YouTube, LinkedIn, and Facebook every Tuesday & Thursday at 12:00pm EST, then released as podcasts on the same day. These livestream episodes are filed under Season 4. We look forward to bringing innovative, cutting-edge podcasting tips, strategy, and commentary your way. Subscribe and follow the show so you're the first to know when new episodes go live! 

Episode Date
Farewell to Podcast Theory (For Now) and What To Do Now
Nov 14, 2024
6 Critical Things to Consider Before Launching Your Podcast: Part 6
Nov 12, 2024
6 Critical Things to Consider Before Launching Your Podcast: Part 5
Nov 07, 2024
6 Critical Things to Consider Before Launching Your Podcast: Part 4
Nov 05, 2024
6 Critical Things to Consider Before Launching Your Podcast: Part 3
Oct 31, 2024
6 Critical Things to Consider Before Launching Your Podcast: Part 2
Oct 29, 2024
6 Critical Things to Consider Before Launching Your Podcast: Part 1
Oct 24, 2024
I'm Retiring Podcast Theory For Good. Here's Why...
Oct 23, 2024
Why Right Now (Not Next Week or Next Month) Is the Best Time to Start Your Brand Podcast
Sep 19, 2024
5 Things Your Podcast Doesn't Need: Part 5
Sep 17, 2024
5 Things Your Podcast Doesn't Need: Part 4
Sep 12, 2024
5 Things Your Podcast Doesn't Need: Part 3
Sep 10, 2024
5 Things Your Podcast Doesn't Need: Part 2
Sep 05, 2024
5 Things Your Podcast Doesn't Need: Part 1
Sep 04, 2024
Make Your Podcast Guest Pitch Better In 30 Seconds. Step 1...
Aug 29, 2024
Yes, It's Easy to Start a Podcast. But It's Hard to Do This...
Aug 27, 2024
You Will NEVER Stop Podcasting at 3 Episodes After Hearing This
Aug 22, 2024
5 Solid Ways to Repurpose Your Podcast Transcripts
Aug 20, 2024
5 Out-of-the-Box Ways to Repurpose Podcast Video Content | Podcast Theory Live 7.16.24
Jul 16, 2024
Why Is Repurposing Such a Vital Piece of the Podcasting Puzzle? | Podcast Theory Live 7.15.24
Jul 15, 2024
Podcast Therapy: Showing Up For All The Right Reasons | Podcast Theory Live 7.12.24
Jul 12, 2024
Let's Remove the Unneeded Element of Perfection From Podcasting | Podcast Theory Live 7.10.24
Jul 10, 2024
What Would I Do Differently If I Was Starting Podcasting Fresh Today? | Podcast Theory Live 7.9.24
Jul 09, 2024
3 Ways to Avoid Podfade Like a Podcast Pro | Podcast Theory Live 7.8.24
Jul 08, 2024
Make the Main Thing the ONLY Thing | Podcast Theory Live 7.2.24
Jul 02, 2024
5 Big Takeaways From The Inaugural Empowered Podcasting Conference | Podcast Theory Live 7.1.24
Jul 01, 2024
That Time I Forgot to Press Record | Podcast Theory Live 6.28.24
Jun 28, 2024
That Time I Was Asked the Worst Question Ever | Podcast Theory Live 6.27.24
Jun 27, 2024
Here's How I Learned Listener Experience Is EVERYTHING | Podcast Theory Live 6.26.24
Jun 26, 2024
That Time My Podcast Went Viral In Australia | Podcast Theory Live 6.25.24
Jun 25, 2024
Why You Need to Set Clear Expectations For Guests | Podcast Theory Live 6.24.24
Jun 24, 2024
10 Reasons to Book a Podcast Strategy VIP Day With Me | Podcast Theory Live 6.14.24
Jun 14, 2024
Stop Dropping the Ball With Connection & Outreach | Podcast Theory Live 6.13.24
Jun 13, 2024
Are You Maximizing Your Podcast Experience? | Podcast Theory Live 6.12.24
Jun 12, 2024
5 Things I've Learned About Livestreaming So Far | Podcast Theory Live 6.11.24
Jun 11, 2024
Podcast Theory Season 4 Kickoff
Jun 10, 2024
Is Podcasting the New SOCIAL Media? | Podcast Theory Live 6.10.24
Jun 10, 2024
What's Old Is New(ish) Again | An Introduction to Podcast Theory
Feb 01, 2024
Solo Podcasting Simplified Season Wrap-Up
Jan 29, 2024
Podcast Therapy: Why Do People Love Podcasts So Much?
Aug 03, 2023
How Important Is a Website For Your Solo Podcast?
Aug 02, 2023
The Important Pieces of the Solo Podcasting Puzzle You Can't Ignore with Mickey Anderson
Aug 01, 2023
Podcast Therapy: The Truth About Consistency In Podcasting Revealed
Jul 27, 2023
Here's Why I'm Breaking Up With Social Media (For Now)
Jul 26, 2023
What is the Ideal Length For a Solo Podcast Episode?
Jul 25, 2023
Podcast Therapy: Success In Podcasting Begins With Mindset
Jul 20, 2023
Niche Down 'til It Hurts: Why You Need to Be Laser-Focused With Your Content
Jul 19, 2023
4 Impactful Ways Coaches Can Stand Out With a Solo Podcast
Jul 18, 2023
An Inside Look At The Solo Podcaster's Mastermind
Jul 14, 2023
The Most Common Mistake Podcasters Make That You Can Avoid
Jul 13, 2023
3 Bulletproof Ways to Speak With Confidence As a Solo Podcaster
Jul 12, 2023
Solo Content vs. Guest Content: Which Approach Is Better?
Jul 11, 2023
The Undeniable Benefits of Solo Podcasting
Jul 10, 2023
Solo Podcasting Simplified Launch Week Announcement
Jul 06, 2023
From Pod Theory to Solo Podcasting Simplified: The Return (and Rebrand) of a Podcast
Jun 01, 2023
Don't Miss My New Podcast - Evolution of Brand!
Oct 26, 2021
"Podcasting Will Make Me Rich Overnight"
Sep 27, 2021
Podcasting Is ONLY About Monetization
Sep 27, 2021
"I Don't Have Enough Time to Podcast"
Sep 27, 2021
"I Don't Have a Million Downloads. My Podcast Must Suck."
Sep 27, 2021
"Landing a Celebrity or VIP Guest Will Make My Podcast Blow Up!"
Sep 27, 2021
"I Need to Be Active On EVERY Social Media Platform For My Podcast to Grow"
Sep 27, 2021
"My Podcast Has Been Live For a Month. Why Aren't I Famous Yet?!"
Sep 27, 2021
5 More Myths & Misconceptions About Podcasting
Sep 27, 2021
The Best Way to Grow Your Audience That Most Podcasters Ignore
Sep 27, 2021
What Should Your #1 Point of Focus Be With Your Podcast?
Sep 27, 2021
"My Podcast Will Suck If I Don't Invest In Expensive Equipment"
Sep 27, 2021
The Official Season 2 Kickoff Show
Sep 20, 2021
Live From Podcast Movement 2021 w/ Jason Cercone & Travis Brown
Aug 12, 2021
Mindset Mastery: Podcaster's Edition w/ Travis Brown of PodDecks
May 14, 2021
Pod Theory Q&A - What Important Info Should Podcast Ads Contain?
May 13, 2021
Pod Theory Condensed - Why You Should Tell EVERYONE About Your Podcast
May 13, 2021
Can a Brand Podcast Improve Internal Communications?
May 11, 2021
The Biggest Reason You Need To Be Active In Your Communities
May 10, 2021
The Stone Cold Truth About Overediting w/ Britany Felix
Apr 30, 2021
Pod Theory Q&A - How Soon Should You Monetize Your Podcast?
Apr 29, 2021
Pod Theory Condensed - Resources For Podcast News & Information
Apr 28, 2021
How Many Podcasts Are You Really Competing Against?
Apr 27, 2021
4 1/2 Podcasts For Improving Your Podcast
Apr 26, 2021
It's Spring Break! Join Me On Clubhouse...
Mar 29, 2021
Pod Theory Q&A - Will Apple Using 'Follow' Instead of 'Subscribe' Impact the Podcasting World?
Mar 26, 2021
What Are the Best Ways to Monetize Your Podcast?
Mar 25, 2021
Pod Theory Condensed - The #1 Thing to Consider When Starting a Podcast
Mar 24, 2021
How to Raise Brand Awareness with a Podcast
Mar 23, 2021
4 Negatives of Podcasting You Need to Hear Today
Mar 22, 2021
Pod Theory Q&A - Will Clubhouse Be a Competitor to Podcasting?
Mar 19, 2021
5 Ways to Add Value to Your Brand With a Podcast
Mar 18, 2021
Pod Theory Condensed - What is a Credibility Catalyst?
Mar 17, 2021
A Podcast Lesson Discovered In Think and Grow Rich
Mar 16, 2021
Are You Building Your Podcast Like a Business?
Mar 15, 2021
Pod Theory Q&A - What Hosting Service Would You Recommend and Why?
Mar 12, 2021
3 Actions to Execute When Your Podcast Efforts Plateau
Mar 11, 2021
Pod Theory Condensed - A Simple Hack For Appreciating Your Audience Size
Mar 10, 2021
How to Generate Sales With Your Podcast
Mar 09, 2021
How to Maximize Your Appearances On Other Podcasts
Mar 08, 2021
Pod Theory Q&A - Can a Podcast Fail By Trying Too Hard to Grow Too Quickly?
Mar 05, 2021
Pros & Cons of Doing Podcast Seasons
Mar 04, 2021
Pod Theory Condensed - 4 Simple Ways to Make Your Best Podcast
Mar 03, 2021
What Content Should Your Brand Podcast Feature and What Should Be Left Out?
Mar 02, 2021
How to Grow Your Podcast Without Spending a Dime On Ads
Mar 01, 2021
Two Changes Coming to Pod Theory...
Feb 28, 2021
New Episodes of Pod Theory Return Monday, March 1st!
Feb 15, 2021
How to Use Your Podcast to Create Brand Advocates
Feb 12, 2021
5 Secrets For Creating More Captivating Podcast Titles
Feb 11, 2021
What Will Podcasting Look Like a Year From Now?
Feb 10, 2021
4 Ways to Make (and Keep) Your Podcast Engaging
Feb 09, 2021
How to Deal with the Podcast Haters and Critics
Feb 08, 2021
How to Eliminate Burnout From Your Podcasting Efforts
Feb 05, 2021
Will Podcast Ads Ever Be As Big As Super Bowl Ads?
Feb 04, 2021
How Important is Hydration As a Podcaster?
Feb 03, 2021
6 Valuable Habits That Will Make You a Better Podcaster
Feb 02, 2021
5 Ways to Generate Leads From Your Podcast
Feb 01, 2021
Don't Expect Results Without Putting In the Work
Jan 29, 2021
3 Ways to Get Noticed As a Podcaster
Jan 28, 2021
The Best Podcasters Are...
Jan 27, 2021
How to Interview a Celebrity or VIP
Jan 26, 2021
How to Stay Focused On Podcast Preparation
Jan 25, 2021
Can Shorter, More Frequent Podcasts Bring You Better Results?
Jan 22, 2021
How to Repurpose Other Recorded Content For Your Podcast
Jan 21, 2021
5 Ways to Get Reviews For Your Podcast
Jan 20, 2021
Stop Spamming the Podcast Community. Do This Instead.
Jan 19, 2021
You've Podfaded. Now, How Do You Bounce Back?
Jan 18, 2021
Why 2021 Will Be 'The Year of the Podcast'
Jan 15, 2021
6 Podcasting Trends to Watch For In 2021
Jan 14, 2021
How to Plan Your 2021 Podcasting Goals
Jan 13, 2021
5 Things 2020 Taught Us About Podcasting
Jan 12, 2021
Why It's Important to Back Up ALL of Your Content
Jan 11, 2021
A Brief Announcement to Close 2020
Dec 28, 2020
3 Reasons Why Consistency is Critical to Your Podcast
Dec 25, 2020
How Niching Down Your Content Will Help Your Podcast Grow
Dec 24, 2020
Why Podcasting is Not a Get Rich Quick Scheme
Dec 23, 2020
4 Things to Avoid When Recording a Podcast
Dec 22, 2020
How Many Co-Hosts is Too Many?
Dec 21, 2020
How to Build an Optimal Podcast Listener Profile
Dec 18, 2020
Why Every Podcast You Publish Needs a Call To Action
Dec 17, 2020
Don't Fixate On Getting a Million Downloads. Focus On This...
Dec 16, 2020
Don't Sell Your Product or Service On Your Podcast. Sell This Instead.
Dec 15, 2020
5 Solid Non-Podcast Podcasting Resources
Dec 14, 2020
Podcasting and COVID-19: A Roundtable Discussion
Dec 11, 2020
The Most Successful Podcasters Do This...
Dec 10, 2020
4 Ways to Avoid Podfade
Dec 09, 2020
The Biggest Mistake I Made When I Began Podcasting
Dec 08, 2020
4 Ways to Develop a Deeper Connection With Your Audience
Dec 07, 2020
Where is Your Money Best Spent On Your Podcast?
Dec 04, 2020
3 Great Places to Network With Other Podcasters
Dec 03, 2020
How to Produce a Quality Podcast Outro
Dec 02, 2020
How to Structure Your Podcast Episodes
Dec 01, 2020
How to Produce a Quality Podcast Intro
Nov 30, 2020
Why You Can Never Stop Learning as a Podcaster
Nov 27, 2020
Viral is Not as Good as Consistent
Nov 26, 2020
Why Building Your Audience Outside of Social Media Is Critical...Now More Than Ever
Nov 25, 2020
The Undeniable Connection Between Social Media and Your Podcast
Nov 24, 2020
How Did COVID-19 Change Podcasting?
Nov 23, 2020
The Biggest Mistake You Can Make With Your Podcast
Nov 20, 2020
How Additional Segments In Your Podcast Keep Listeners Engaged
Nov 19, 2020
How Podcasting Makes Your Brand Content Bingeworthy
Nov 18, 2020
3 Brands I Learned About For the First Time Through Podcast Ads
Nov 17, 2020
4 Ways to Work Ads Into Your Podcast So Listeners Hear Them
Nov 16, 2020
Best Practices For Communicating with Podcast Guests
Nov 13, 2020
Why You Should Create Blog Posts For Your Podcast
Nov 12, 2020
How Important is Mindset to Your Podcast?
Nov 11, 2020
Evergreen vs. Current Content: Which One Comes Out On Top?
Nov 10, 2020
3 Websites For Finding Killer (and Legal) Music For Your Podcast
Nov 09, 2020
3 Effective Promotional Ideas That Will Grow Your Podcast
Nov 06, 2020
When Does It Make Sense to Outsource Your Podcasting Initiatives?
Nov 05, 2020
7 Things All Brand Podcasts Need to Succeed
Nov 04, 2020
Is a Podcast More Effective Than Email?
Nov 03, 2020
Should You Be Concerned About Your Podcast Episode Length?
Nov 02, 2020
The Importance of SEO For Podcasts
Oct 30, 2020
5 Tips For Effective Solo Podcasting
Oct 29, 2020
What is the Unique Value Proposition of Your Podcast?
Oct 28, 2020
What Is Your Podcast Elevator Pitch?
Oct 27, 2020
6 Ways to Repurpose Your Podcast Content
Oct 26, 2020
3 Ways to Get Kick-Ass Podcast Cover Art
Oct 23, 2020
The Best Environments to Record a Podcast...and Ones To Avoid
Oct 22, 2020
Why Aren't More Brands Starting a Podcast?
Oct 21, 2020
4 Tips For Writing Stellar Show Notes
Oct 20, 2020
How You Can Avoid Falling Behind In Podcast Production
Oct 19, 2020
A Simple Exercise For Coming Up With Fresh Content Ideas
Oct 16, 2020
5 Actions You Should Take Immediately After Your New Podcast Episode Goes Live
Oct 15, 2020
How to Determine If a Podcast Fits Your Brand
Oct 14, 2020
Why Podcast Reviews Are So Damn Important
Oct 13, 2020
Who Should You Choose to Host Your Podcast?
Oct 12, 2020
How to Become a Buzzsprout Affiliate and Monetize Your Podcast
Oct 09, 2020
6 Reasons You Should Choose Buzzsprout For Hosting Your Podcast
Oct 08, 2020
Why You Need a Launch Strategy For the Debut of Your Podcast
Oct 07, 2020
How Many Podcast Episodes Should You Record Before Launching Your Show?
Oct 06, 2020
Recommendations For Podcast Recording Equipment and Editing Software
Oct 05, 2020
The One Element You Need For Your Podcast to Succeed
Oct 02, 2020
3 Things That Will Keep You Going When Your Podcast Has No Listeners
Oct 01, 2020
What is the Cardinal Rule of Podcasting?
Sep 30, 2020
Why Choosing a Topic You Love is Vital to Your Podcast Success
Sep 29, 2020
Has Podcasting Replaced Blogging?
Sep 28, 2020
Why Do So Many Podcasts Fail?
Sep 25, 2020
7 Ways to Hone Your Podcast Hosting Skills
Sep 21, 2020
5 Reasons Podcasting is So Popular
Sep 21, 2020
2020 Stats That Prove The Podcast Business Is Booming
Sep 21, 2020
Should You Start a Podcast?
Sep 18, 2020
Pod Theory Official Trailer
Sep 18, 2020
Introduction to Pod Theory
Sep 03, 2020