Audience Castos Productions

As Audience comes to an end, we're signing off with a collection of podcasting tips from our season 3 guests

We're excited to collaborate with our friends at The Podglomerate and their show, Podcast Perspectives:
 
How does the Washington Post share sweeping stories through audio?
 
Today on the podcast, we’re excited to feature a conversation from Podcast Perspectives, produced by our friends at The Podglomerate (the podcast firm specialized in producing, distributing, and monetizing podcasts for high-profile clients including Freakonomics Radio, PBS, NPR stations, Harvard Business School, and more). Podcast Perspectives brings on audio leaders and industry executives to walk through the biggest news of the day and to go deep on topics that podcasters need to know - like IP and rights issues, ad tech, podcasting’s role in media at-large, and more. 
 
In today’s episode, Podglomerate founder/CEO Jeff Umbro sits down with The Washington Post’s Lillian Cunningham, who produced, wrote, and hosted one of the Washington Post’s first podcasts: Presidential, a series about the history of the American presidents. Despite the show being Lillian and The Post’s first audio project, it was an immediate hit. Since then, Lillian has gone on to produce and host three more narrative series for The Post, including Constitutional, Moonrise, and most recently Field Trip, a series about the messy past and uncertain future of America’s national parks.
 
Listen to more episodes of Podcast Perspectives and follow the podcast: https://listen.podglomerate.com/show/podcast-perspectives/ 
 

On this episode of the Audience podcast, Stuart and David talk about his limited series, Dreamtown, the Story of Adelanto. David shares his expertise on podcasting and storytelling in general. It can be difficult to tell someone else’s story compassionately and compellingly. Dreamtown aims to do that for–not only–the main character, but also the town of Adelanto. He also touches on the importance of being able to explain your podcast in one sentence, what to do when your story evolves during the production process, and the reason why he chose to use a narrator (who wasn’t him).
David Weinberg grew up in Colorado and moved around for a while until he found himself in New Orleans. There he got his start in radio, writing and creating stories for WWOZ. He was a staff reporter at Marketplace and KCRW where he hosted the podcast Welcome to LA podcast. Welcome to LA was named one of the best podcasts of 2018 and 2020. His latest project is Dreamtown: The Story of Adelanto. His print work has been published in The New York Times. 
If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.
Today you’ll learn about:

David’s journey from freelance to radio to podcasting
The story behind Dreamtown
Finding the focus of your story and staying true to your vision
Establishing trust with guests and interviewees
Reasons behind the use of a narrator 
The sound design for Dreamtown
David’s next big project
How David gets his story ideas

Resources/Links:
David C Weinberg: https://www.davidcweinberg.com/about-1 
Dreamtown: https://crooked.com/podcast-series/dreamtown-the-story-of-adelanto/ 
Castos Academy: https://academy.castos.com/ 
Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Stuart talks to Tania Mohammad, the host and producer of the award-winning podcast, Undiscarded: Stories of New York. They talk about how audio can be used to bring artifacts back to life and how objects can tell bigger stories.
If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.
Today you’ll learn about:

The story behind Undiscarded: a museum of New York by New Yorkers
The collaboration of many institutions of New York behind the scenes
The selection process for the objects focused on in each episode
Most well-known New York landmarks
Hanging on to classic New York as it evolves and changes
Gentrification can happen anywhere
The difficulties of being an indie podcast
Trusting in yourself and your perspective

Resources/Links:
Tania Mohammad’s LinkedIn: https://www.linkedin.com/in/taniamohammad/ 
Undiscarded Podcast: https://undiscarded.org/ 
Castos Academy: https://academy.castos.com/ 
Castos, private podcast: https://academy.castos.com/privatepodcast/ 
Castos, website: https://castos.com/ 
Castos, YouTube: https://www.youtube.com/castos  
Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 
 

Today, Stuart and Chris Linnane discuss Chris' podcast The Parlor Room, and what it's like to talk to experts. Chris lives his life surrounding himself with smart people on purpose. For some people, that can lead to imposter syndrome. Chris uses it to motivate him to do better. He also talks about his background in music, what makes The Parlor Room stand out from other podcasts, and the value of video in podcasting.
Chris Linnane is the creative director of Harvard Business School Online (HBS Online). In The Parlor Room,  Chris sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.
Today you’ll learn about:

“Never be the best guitar player in the room”
How Chris’ creative background led him to his podcast
The anonymity of creating music versus podcasting
Dealing with imposter syndrome
The Parlor Room and what makes it different from other podcasts
Chris’ thoughts about AI and the future
Truly trying and truly failing and how it can help people grow
Making audio for video and how video can give a podcast more personality
Microphones for newbie podcasters

Resources/Links:
Christopher Linnane LinkedIn: https://www.linkedin.com/in/christopherlinnane/ 
The Parlor Room: https://online.hbs.edu/podcast/ 
Castos Academy: https://academy.castos.com/ 
Castos, private podcast: https://academy.castos.co

As we continue to work on new Audience episodes, here's an episode from one of our other shows, 3 Clips. It first aired on September 6, 2021, was hosted by Jay acunzo and was produced/ edited by Cherie Turner
 
Amy Westervelt is a print and audio journalist and environmentalist; she founded the podcast network Critical Frequency, which raises up important but often overlooked voices; and she is the executive producer and host of the critically acclaimed show Drilled.
The through line here is that Amy has an enduring interest in telling stories that are getting covered up, and doing the hard work of figuring out what’s really going on.Jay and Amy discuss the rigorous and thorough process involved in creating a show like Drilled, which focuses on stories that investigate propaganda in the fossil fuel industry. And they get into why audio is a powerful medium for the stories Amy chooses to cover on the podcast.EXPLORE THE SHOWVisit 3clipspodcast.com for all episodes of the show.