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Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)


1 Mel Robbins: The Let Them Theory, Build a Business and Life on Your Terms | Human Behavior | E329 1:16:55
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On her son’s prom night, Mel Robbins fussed over details that didn’t matter. Her daughter grabbed her arm and said, “Let them. Let them run in the rain. Let them eat where they want. Let them.” Those two simple words hit Mel like a ton of bricks and completely changed how she thinks about control. In this episode, Mel shares some of the pivotal moments that shaped her career, her innovative strategies for overcoming adversity, and how the Let Them Theory can help you navigate business challenges, strengthen relationships, and unlock your true power. In this episode, Hala and Mel will discuss: (00:00) Introduction (02:57) The Power of Action (04:22) Mel's Unforgettable TED Talk Debut (07:00) The 5 Second Rule (07:52) Building Unshakable Confidence (12:04) Turning Adversity into Strength (22:00) The Power of Showing Up for Others (30:40) Why Details Matter in Business (42:32) Understanding the Let Them Theory (51:14) The Let Them Theory in Business Mel Robbins is a motivational speaker, the host of The Mel Robbins Podcast, and a bestselling author of several influential books, including her latest, The Let Them Theory. Known for her groundbreaking 5 Second Rule, she has helped millions of people take action and transform their lives. With 30 million views, her TEDx talk made her a recognized voice in behavior change. Mel is also the CEO of 143 Studios, a female-driven media company creating award-winning content for top brands like LinkedIn and Audible. She is a Forbes 50 Over 50 Honoree and one of USA Today’s Top 5 Mindset Coaches. Resources Mentioned: Mel’s Books: The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About : https://amzn.to/4h6quLh The 5 Second Rule: Transform your Life, Work, and Confidence with Everyday Courage : https://amzn.to/3WdAgTX Sponsored By: OpenPhone - Get 20% off 6 months at https://www.openphone.com/PROFITING Shopify - Sign up for a one-dollar-per-month trial period at https://www.youngandprofiting.co/shopify Airbnb - Your home might be worth more than you think. Find out how much at https://www.airbnb.com/host Rocket Money - Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to https://www.rocketmoney.com/profiting Indeed - Get a $75 job credit at indeed.com/profiting Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services : yapmedia.com Transcripts - youngandprofiting.com/episodes-new All Show Keywords: Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset. Career, Success, Entrepreneurship, Productivity, Careers, Startup, Entrepreneurs, Business Ideas, Growth Hacks, Career Development, Money Management, Opportunities, Professionals, Workplace, Career podcast, Entrepreneurship podcast…
The Launch Lounge Podcast
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Content provided by Salome Schillack. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Salome Schillack or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Discover top tips & practical advice for building a wildly profitable business sharing your ideas and knowledge with the world. Get the online marketing, advertising, and business strategies you need, all wrapped up with a healthy dose of inspiration and fun. After 10 years of being the advertising secret sauce to the who’s-who of the online courses industry, your host Salome Schillack reveals what it really takes to turn your ideas into a thriving online business. Salome shares all the insights she wishes she had when she was juggling a job, a side hustle, and raising two kids. Tune in and expect to learn and laugh with Salome as she helps you turn your knowledge into a profitable online product that can impact millions. Ready to build a business that offers you complete freedom? This is your podcast!
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100 episodes
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Content provided by Salome Schillack. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Salome Schillack or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Discover top tips & practical advice for building a wildly profitable business sharing your ideas and knowledge with the world. Get the online marketing, advertising, and business strategies you need, all wrapped up with a healthy dose of inspiration and fun. After 10 years of being the advertising secret sauce to the who’s-who of the online courses industry, your host Salome Schillack reveals what it really takes to turn your ideas into a thriving online business. Salome shares all the insights she wishes she had when she was juggling a job, a side hustle, and raising two kids. Tune in and expect to learn and laugh with Salome as she helps you turn your knowledge into a profitable online product that can impact millions. Ready to build a business that offers you complete freedom? This is your podcast!
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The Launch Lounge Podcast

1 260. The 5-Email Welcome Series That Converts Like Crazy 26:18
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Turn cold subscribers into eager buyers with a simple 5-email welcome sequence that works while you sleep! 🚀 Your subscribers are most engaged right after downloading your lead magnet - that's your golden opportunity! But most course creators either bombard them with everything at once or disappear entirely. Neither works. I'm sharing the exact 5-email framework my students use to build genuine connections, establish expertise, and prime new subscribers for future sales - all without being pushy or salesy. 🔥 In This Episode: Learn why the first 5-7 days after someone joins your list determine your entire relationship Master the psychology of moving someone from "just curious" to "ready to buy" Discover how to craft each of the 5 welcome emails (including what NOT to include) Create your own high-converting sequence in just 2-3 hours (with ChatGPT help!) Ready to create an irresistible offer that aligns with your perfect business model? Join my free 5-day Facebook and Instagram ads training to build the audience that will buy your offer. Get lifetime access at thelaunchlounge.com/getmyadup 💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 259. Still Feel Like an Imposter? Here’s How to Step Up 44:58
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Is imposter syndrome keeping you stuck in endless learning mode instead of launching your online course? 🚀 That nagging feeling of not being "expert enough" isn't a sign you're unqualified - it's evidence you're growing! In this episode, I'm sharing my journey from feeling like a complete fraud in my early business days to building a 7-figure company, and how I've learned to dance with imposter syndrome rather than try to overcome it. If you've been undercharging, playing small, or hesitating to put yourself out there, this is your permission slip to finally step up. 🔥 In This Episode: Discover why waiting until you feel "ready" is the biggest trap for course creators Learn to separate internal belief from external evidence (and why you need both) Leverage your unique perspective as your greatest marketing advantage Take practical steps to build confidence through action, even while feeling wobbly Ready to stop hiding and start building your Freedom Empire? Grab my free "5-Day Facebook & Instagram Ads Training" and learn how to confidently grow your audience without the overwhelm. Head to thelaunchlounge.com/getmyadup to get started! 💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 258. Course, Coaching, or Membership? Pick the One That Sells 35:36
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Ready to end the "courses vs. coaching vs. memberships" debate once and for all? 🚀 Feeling stuck between creating a course, starting a coaching program, or launching a membership? Stop second-guessing and start selling! In this episode, I'll show you how to choose the business model that your audience actually wants to buy. You'll discover the four fundamental factors that determine whether any offer sells, learn exactly when each business model performs best, and create your own decision matrix to find your perfect match. No more painful trial and error – just a clear path to consistent revenue that aligns with your strengths. 🔥 In This Episode: Discover why people don't buy business models (they buy solutions to painful problems) Learn the specific conditions when courses, coaching, and memberships each sell best Create your own decision matrix to objectively evaluate which model is right for YOU Implement a practical 90-day action plan to validate your chosen model Ready to create an irresistible offer that aligns with your perfect business model? Join my free 5-day Facebook and Instagram ads training to build the audience that will buy your offer. Get lifetime access at thelaunchlounge.com/getmyadup 💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 257. My Top 3 Takeaways from Alt Summit (Real Talk) 40:58
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Is building your online course business leaving you feeling isolated and burnt out? Discover my top 3 mindset shifts from Alt Summit that completely transformed how I approach business, marketing, and self-care. 🚀 After years of pandemic isolation and recovering from burnout, I discovered that sometimes the best ROI isn't measured in dollars. Learn why in-person connections are irreplaceable for course creators, how to ditch the "authenticity" pressure on social media, and why taking time for yourself isn't selfish—it's necessary for sustainable growth. 🔥 In This Episode: Redefine success metrics beyond just revenue numbers Replace "authenticity" with 8 powerful alternatives that actually serve your audience Create boundaries that protect your energy while growing your business Find your community of like-minded course creators who truly get it Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE .💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 256. The Quiz vs PDF Throwdown: What Actually Works 17:27
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Ready to stop wasting time on ineffective lead magnets and finally build an email list that converts? 🚀 After spending over $2 million on Facebook ads testing both quizzes and PDFs for online course creators, I'm revealing the unfiltered truth about what actually works. Spoiler alert: the format isn't what makes or breaks your lead magnet success! If you've ever spent weeks creating a fancy quiz because someone in a Facebook group said it's "hot right now," only to see disappointing results, this episode will save you countless hours and marketing dollars. 🔥 In This Episode: Discover why blindly following lead magnet trends sabotages your list-building Learn the 3 crucial questions to ask before creating any lead magnet Uncover the hidden tech complications that drain your ad budget Master creating lead magnets that address pain points your audience already recognizes Ready to create a lead magnet that actually converts? Grab my free "Your First 10K Course Launch" guide at thelaunchlounge.com/10K and discover how to package your expertise for profitable launches! 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 255. Lead Magnets That Actually Make You Money 25:56
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Ready to transform your lead magnets from list-building tools into actual money-making assets? 🚀 Stop creating lead magnets that collect digital dust! Discover why your freebies aren't just about growing your email list – they're the first chapter in your customer's success story and a critical piece of your sales process. In this value-packed episode, I reveal the powerful mindset shift that transformed my approach to lead magnets after looking back at my first (terrible) one from 2015. Learn why aligning your lead magnet with your paid offer is essential for building trust and pre-selling your course without being salesy. 🔥 In This Episode: Discover why most lead magnets fail to convert subscribers into customers Learn my framework for creating lead magnets that naturally pre-sell your course Master the art of using lead magnets to practice your offer-making skills Implement key questions to evaluate and improve your existing lead magnets Ready to create your first $10K course launch? Get my no-overwhelm guide at thelaunchlounge.com/10K 💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 254. Quit Your 9-5 Without Going Broke (Here's How) 31:28
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Ready to ditch your 9-5 without draining your savings? Learn exactly how successful course creators transition to full-time entrepreneurship without the financial panic. In this value-packed episode, I'm sharing my raw journey from corporate employee to profitable online business owner - including the $40K debt mistake I made the first time around. Discover the proven steps to build your audience, validate your course offerings, and create necessary financial runway WHILE still employed. 🔥 In This Episode: Create your personalized exit strategy with clear financial benchmarks Build essential audience growth systems that run on autopilot Validate your online course or coaching offer with real buyers Establish your "freedom number" for a stress-free transition Implement the six-month buffer strategy both smart entrepreneurs use 💡 Struggling to scale beyond six figures without making it a whole new job? Join The LaunchLounge 30 Days Intensive and get a proven roadmap to grow your business—without the ongoing agency fees. Apply today at thelaunchlounge.com/intensive ! 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 253. From Service Provider to Course Creator Without Losing Your Mind 27:07
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Ready to transition from service provider to course creator without burning out or sacrificing your income? 🚀 Trying to build a course while maintaining your service business feels like an entrepreneurial Jenga tower ready to collapse! In this episode, I'm sharing my hard-won framework for successfully making the transition without the overwhelm. After making every mistake possible (some twice!), I discovered that course creation requires completely different skills than service delivery. You'll learn why teaching, marketing, and content creation are separate roles - and how to manage them all without losing your mind. 🔥 In This Episode: Discover the 3-phase "Iterate, Optimize, Scale" framework that prevents burnout Create a practical 90-day transition plan while maintaining your service income Identify which roles you're playing and develop clear job descriptions Learn why adding a course won't "save" a struggling service business Ready for a Freedom Empire that grows without sacrificing your sanity? Visit thelaunchlounge.com/intensive to get your customized scaling plan! 💫 💡 Struggling to scale beyond six figures without making it a whole new job? Join The LaunchLounge 30 Days Intensive and get a proven roadmap to grow your business—without the ongoing agency fees. Apply today at thelaunchlounge.com/intensive ! 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 252. The Psychology Behind Pricing That Sells (It's Not What You Think) 28:45
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Ready to discover why your course buyers aren't really objecting to your price? (Hint: it's something much deeper!) 🚀 Most course creators believe pricing psychology is about ending with 7s or 9s, but that's completely missing the point. When potential clients say "I can't afford it," they're actually telling you something else entirely. In this episode, I reveal the three psychological levels that determine whether someone buys - and how to address the real objection hiding behind "it's too expensive." This simple mindset shift will transform your sales conversations and help you confidently price your offers. 🔥 In This Episode: Uncover why lowering your prices actually hurts your sales Master the "certainty principle" that makes price objections disappear Implement identity-based selling that makes your offers irresistible Learn how to create "certainty moments" throughout your launch Transform how you talk about your offers to sell transformation, not features 👉 Ready to position your course for maximum impact? Download my free “Your First $10K Course Launch” guide at thelaunchlounge.com/10k .💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

Ready to transform your Meta ads strategy with a surprising lesson from a zookeeper? 🚀 Discover why your Facebook ads aren't converting and how you're accidentally violating psychological trust barriers with your audience. In this episode, I reveal how Desmond Morris's "12 Stages of Intimacy" perfectly explains why your marketing feels pushy and how to create a relationship-based approach that turns cold prospects into eager buyers. If you're skipping straight to selling without proper audience warming, you're committing an "emotional felony" against your potential customers. Learn to build an ethical, high-converting ad strategy that respects your audience's psychological boundaries. 🔥 In This Episode: Map the 12 stages of intimacy to specific marketing touchpoints in your funnel Create a retargeting strategy that builds natural relationship progression Implement trust-building sequences that make your offers feel welcome, not intrusive Stop wasting money on ineffective cold-audience offers Design ad sequences that mirror natural human connection patterns Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 250. Do Both: The No-BS Guide to Courses and Coaching 34:48
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Ready to stop choosing between courses and coaching and finally create a business model that gives you true freedom? 🚀 Struggling to decide between the leverage of courses and the premium pricing of coaching? Good news - you don't have to choose! After 10 years working with online course creators, I've discovered that the most successful business owners don't pick one model - they strategically blend both. In this milestone 250th episode, I'm sharing exactly how to structure your offers so both pieces work together, giving you more profit without more work. You'll learn the perfect ascension model, pricing strategies that maximize revenue, and how to create boundaries that protect your time and energy. 🔥 In This Episode: Discover why the "courses OR coaching" debate is holding you back Create a scalable ascension model that naturally moves clients from courses to coaching Build structural options for your coaching programs that actually give you more freedom Implement pricing strategies that increase revenue without increasing your workload 👉 Ready to position your course for maximum impact? Download my free “Your First $10K Course Launch” guide at thelaunchlounge.com/10k 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 249. Data vs Your Gut: Which One Should You Trust? 51:56
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Ever made a business decision that cost you big time because you "went with your gut"? Here's how to never make that expensive mistake again! 🚀 A $100K+ mistake taught me the hard way when to trust my instincts and when to dig into the data. In this episode, I'm sharing exactly how to balance intuition with analytics so you can make confident decisions that scale your course business without second-guessing (or the expensive learning curves). 🔥 In This Episode: The costly business decision that nearly tanked my audience engagement My proven framework for knowing exactly when to trust your gut The three core emotions driving most "gut decisions" (and how to handle them) A practical approach to making decisions future-you will thank you for Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

Ready to transform your overcomplicated funnel into a revenue-generating machine that actually works? 🚀 Tired of adding more tactics, more upsells, and more retargeting sequences only to see the same disappointing results? After helping hundreds of course creators build profitable funnels, I'm sharing the surprising truth: the most successful funnels aren't the most complicated ones. In this episode, you'll discover how to create a strategically simple funnel that converts without the complexity that's making you pull your hair out. 🔥 In This Episode: Master the three essential components every profitable funnel needs Learn how to create strategic "pause points" that double your conversion rates Transform your webinar funnel with pre-engagement that actually works See how one client turned a 2% conversion rate into 8% with simple changes Ready to implement these funnel strategies in your business? Join us inside The Launch Lounge where you'll get personal support to build your profitable, strategically simple funnel. ✨ 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 247. High-Ticket Offer Magic: Price It Once, Sell It Right 34:17
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Ready to transform your underpriced course into a premium offer that attracts high-paying dream clients? 🚀 Tired of second-guessing your worth and leaving money on the table with your online course pricing? In this episode, Salome reveals the exact framework for positioning your expertise at premium prices - without the guilt or imposter syndrome holding you back. Learn the three core elements of premium positioning that will help you double your revenue without working through another dinner. 🔥 In This Episode: Create your transformation inventory to justify premium pricing Structure your high-ticket offer for faster client results Master the premium sales process that converts dream clients Map out your high-touch delivery model that keeps clients raving 👉 Ready to position your course for maximum impact? Download my free “Your First $10K Course Launch” guide at thelaunchlounge.com/10k . 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 246. 5 Hidden Revenue Streams That Give You More Freedom 24:26
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Ready to unlock hidden revenue streams in your online course business without working harder? 🚀 Tired of constantly creating new offers and launching yourself into exhaustion? In this value-packed episode, discover five proven ways to generate more income by strategically expanding what's already working in your business. Perfect for course creators who want to stop being the bottleneck and start scaling smartly. 🔥 In This Episode: Scale your proven winner instead of creating new offers Turn "I'm not ready" into instant sales with perfect prerequisites Create irresistible upsells that feel natural Unlock high-ticket potential without more hours Leverage strategic partnerships for multiplied revenue 👉 Ready to position your course for maximum impact? Download my free “Your First $10K Course Launch” guide at thelaunchlounge.com/10k . 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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1 245. Launch Planning That's Not a Pain in the A$$ 41:55
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Ready to break free from launch chaos and create a strategic plan that actually works? 🚀 Tired of burning out your team (and yourself) with constant launching? In this episode, I'm sharing the exact framework I've learned from working with hundreds of 6 and 7-figure course creators to create a launch calendar that brings in consistent revenue without the chaos. After my own messy 2023, I've discovered that the most profitable businesses aren't the ones doing the most launches - they're the ones doing the right launches at the right time. 🔥 In This Episode: The 90-day pre-launch runway model that sets you up for success Why most people overestimate their launch capacity by 70% (and what to do about it) How to layer evergreen revenue between live launches The exact system for tracking launch data so you can replicate what works Want my Launch Benchmarks Guide to know if your launches are hitting the right metrics? Email podcast@thelaunchlounge.com and I'll send it to you for free! 💚 💚 💚 Salome Get full show notes here Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 244. Fast Profits From Slow Growth: The Strategy You Didn’t See Coming 33:50
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Ready to transform your online course business with a counterintuitive strategy that almost no one is talking about? 🚀 Tired of the constant hustle of launching, creating endless lead magnets, and feeling like you're always racing to the next big thing? In this episode, I'm pulling back the curtain on my own business transformation and revealing why doing less might actually be the key to making more. You'll discover how focusing on customer lifetime value and strategic simplification could be your fastest path to sustainable profits. 🔥 In This Episode: Why having fewer lead magnets could increase your conversions How to create profit pathways that turn one-time buyers into long-term customers The exact framework we're using to build a 60% profit margin while serving customers better A fresh approach to pricing and offers that builds genuine customer loyalty Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram…
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1 243. How to Triple Cold Traffic Conversions in 7 Days 35:16
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Ready to transform your "meh" marketing into messages that make your ideal customers stop scrolling and say "yes"? 🚀 Tired of watching potential customers devour your free content but disappear when it's time to buy? In this episode, I'm sharing my proven 7-day framework that helps course creators like you create magnetic messaging that actually converts. Whether you're focused on organic content or running Meta ads, you'll discover exactly how to find the words that make your audience lean in and take action. 🔥 In This Episode: Master my step-by-step framework for tripling cold traffic conversions Get 10+ proven hook templates that stop the scroll (and work in 2024) Learn how to craft lead magnets your ideal customers actually want Discover the exact process for measuring what's working (and what's not) Transform generic pain points into messages that stand out and convert Want my complete 7-Day Traffic & Conversion Framework? Email podcast@thelaunchlounge.com and mention this episode! 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram…
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1 242. Why Making Less Money Helped Me Scale Faster 24:03
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Feeling pressured to constantly scale up your online course business? Here's why scaling back might be your secret weapon to sustainable success! 🚀 Ever wonder if other successful course creators struggle with tough decisions and setbacks? In this raw and honest episode, I'm sharing how intentionally making less money in 2024 actually put me in a stronger position to scale. From managing a team of 14 during the COVID boom to consciously simplifying everything, discover why sometimes going back to basics is exactly what your business needs. 🔥 In This Episode: Why cutting back can accelerate your path to sustainable growth The four key priorities that transformed my business model How embracing your natural rhythms leads to better results When slowing down actually helps you speed up Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE . 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram…
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1 241. 3 Steps to Predictable, Recurring Revenue 28:37
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Ready to transform your online course from a roller coaster of income into a predictable revenue machine? 🚀 Tired of the exhausting social media hamster wheel and inconsistent launch results? In this value-packed episode, I'm challenging everything you've been taught about growing your courses business online. You'll discover why that "post-every-day" strategy might actually be keeping you stuck, and learn my proven 3-step system for creating reliable, recurring revenue without burning out. 🔥 In This Episode: Why your email list is your ONLY important social media metric The secret to creating offers your audience is actually hungry for How to implement a strategic launch process that creates predictable results My $5/day engagement strategy that saves you hours of content creation 💫 Get my free 5-day Facebook and Instagram ads training at thelaunchlounge.com/getmyadup . 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 240. The Dream State Strategy: Irresistible Ads That Sell 20:25
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Want to know why some Meta ads get all the engagement while others get lost in the scroll? 🚀 Tired of trying to be the polished expert in your ads? In this game-changing episode, discover the Dream State Strategy - a simple but powerful approach to creating Meta ads that make your ideal customers stop dead in their tracks. Perfect for course creators and other experts who want to create scroll-stopping content without fancy equipment or huge production budgets. 🔥In This Episode: Why being the expert in your ads might be hurting your conversions The three types of visuals that make people stop scrolling How to create winning ad content using just your phone The simple "3-second rule" for testing your ad visuals Ready to transform your Meta ads? Grab my free 5-day Facebook and Instagram ads training at thelaunchlounge.com/getmyadup 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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1 239. Why Hot Leads Ignore Your Ads—Here’s the Fix 20:17
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Ready to turn those "I love your free content" fans into actual paying customers? 🚀 Tired of hearing "it's not the right time" from your warmest leads? Here's the truth: it's not your course that's the problem, and it's not your ads either. There's actually fascinating psychology behind why your most engaged email subscribers might be scrolling past your offers. In this episode, you'll discover the exact framework to turn those ignored ads into eager sales, without complicated tech or pushy tactics. 🔥 In This Episode: The 5 hidden reasons your hot leads aren't buying (even when they love your free stuff). How to build the perfect "bridge" between your lead magnets and paid offers. The simple data tracking fix that will double your conversions. Real-world case study: How one course creator transformed her failing launch into consistent sales. Ready to transform those scary ad campaigns into your most powerful lead generation tool? Get my free 5-day Facebook and Instagram ads training at thelaunchlounge.com/getmyadup . 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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1 238. The Friday CEO Schedule: Work Less, Achieve More 19:32
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Ready to break free from the "5 AM CEO Club" and discover when you ACTUALLY do your best work? 🚀 Tired of forcing yourself into someone else's ideal schedule while juggling an online course business and family life? In this candid episode, I'm sharing my controversial approach to productivity that helps me run a thriving business while staying present for my family. You'll discover why working "unconventional" hours might be exactly what your business needs, and how to stop feeling guilty about breaking traditional productivity rules. If you've ever felt like traditional business advice doesn't fit your life as a course creator and busy parent, this episode will show you how to design a schedule that actually works for YOU - not the productivity gurus. 🔥 In This Episode: Why conventional productivity advice fails course creators and busy parents How to identify and leverage your natural peak performance hours The unexpected power of Friday night focus time Creating guilt-free boundaries that work for both business and family Why breaking the rules might be your secret to scaling Ready to build your freedom empire your way? Join us in The Launch Lounge community and get the support you need to grow your online course business on your terms. Visit thelaunchlounge.com to learn more. 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 237. Not Ready for Ads? Take This 5-Min Assessment 21:33
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Wondering if you're actually ready to start running Facebook ads? This 5-minute assessment will tell you exactly where you stand! 🚀 Tired of watching your ad spend disappear with no results? You might be jumping in too soon. Or maybe you're waiting too long and burning out on organic content? Let's fix that today! I'm sharing the exact signs that tell you when you're ready for ads, what you actually need (and don't need!) before starting, and a free 5-minute assessment that will give you complete clarity on your next steps. 🔥 In This Episode: The surprising truth about what you DON'T need before starting ads How to know if you're ready to start with just $5/day The essential foundation every course creator needs before spending on ads A free 5-minute assessment to check your ads readiness (no email required!) Ready to transform those scary ad campaigns into your most powerful lead generation tool? Take our free 5-minute assessment at thelaunchlounge.com/readyforads 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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1 236. 3 Ad Metrics You Must Master for Profits in 2025 20:29
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Tired of throwing money at Facebook and Instagram ads without knowing if they're really working? 🚀 Most ads managers are giving course creators the wrong metrics to track! In this episode, Salome breaks down the only three numbers you actually need to master for profitable ads in 2025 (and why ROAS isn't one of them). Perfect for course creators who want to stop guessing and start seeing real results from their ad spend. 🔥 In This Episode: Why CPMs matter more than ever (and how TikTok could change everything) The one click-through rate that predicts your success Exact conversion rates to aim for and how to fix them Why relationship-building metrics beat quick-sale numbers Ready to master your ad metrics? Take our free 5-minute assessment to see if you're ready to start running profitable ads at thelaunchlounge.com/readyforads . 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 235. 5 AI Lead Gen Hacks That Actually Close Deals 41:27
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Ready to transform your lead generation using AI? 🚀 When Salome analyzed her agency's sales data using AI, she discovered that focusing on just ONE specific number could double her client base. In this episode, she's sharing 5 powerful AI hacks that will help you attract better quality leads and close more deals. If you're an agency owner, ads manager, consultant, or someone who sells high-ticket coaching, and you're tired of getting leads that aren't ready to buy, this episode will transform your approach to lead generation. 🔥 In This Episode: Discover the hidden patterns in your existing leads that predict sales success. Learn how to use AI to identify exactly what your ideal client wants. Master the one metric that could double your client base. Transform your marketing message using data you already have. 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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1 234. 1-Day AI System: 30 Days of Content in 8 Hours 30:41
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Ready to transform your content creation from exhausting to effortless? I'm sharing my exact system for creating a month's worth of content in just 8 hours using AI! 🚀 Want to know how I went from spending endless hours on content creation to having a streamlined system that preserves my authentic voice? In this game-changing episode, I'm pulling back the curtain to show you exactly how I use different AI tools together to create engaging content that truly resonates with my audience. If you've been feeling overwhelmed by the constant need to create fresh content while running your business, this episode is your ticket to freedom! 🔥 In This Episode: My three-step system for efficient content planning, creation, and repurposing The exact AI tools I use (and why I love each one) How to maintain your authentic voice while scaling content Real implementation tips from my own business I'd love to hear about your favorite AI tool and how you're using it in your business! Email me at podcast@thelaunchlounge.com and share your experience. 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 233. Evergreen Webinars: Why 2–5% Conversions Mean You’re Winning 17:06
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Turn Your Evergreen Webinar Into a Predictable Profit Machine in 2024! 🚀 Tired of feeling disappointed by your evergreen webinar conversion rates? In this game-changing episode, I'm revealing why those "low" 2-5% conversions might actually be your golden ticket to sustainable growth and consistent revenue. Get ready to completely shift how you think about evergreen success. If you're scaling beyond $100K and ready to build reliable, automated income streams, this episode will show you exactly why your current numbers might be better than you think - and how to optimize them for even greater success. 🔥 In This Episode: Why comparing evergreen to live launch numbers is killing your success The real metrics that matter for sustainable evergreen growth How to optimize your funnel for long-term profitability The exact conversion rates you should be celebrating Ready to transform your evergreen webinar into a consistent revenue machine? Download my free guide at thelaunchlounge.com/10k 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 232. From Cold to Sold: The Proven Buyer Blueprint 33:30
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Struggling to turn your expertise into consistent course sales? Discover the proven blueprint that transforms complete strangers into excited customers! 🚀 Tired of pouring your heart into courses that aren't selling? In this episode, I'm sharing the exact system that bridges the gap between your expertise and your future customers. You'll learn how to build a warm, engaged audience without burning out on social media, choose the perfect conversion mechanism for your price point, and balance your time and money for sustainable growth. 🔥 In This Episode: The three essential elements that turn strangers into buyers Why email list building is your fast track to making money How to choose the perfect conversion mechanism for your price point Master the balance between your energy and money Ready to turn your knowledge into consistent course sales? Grab my free "Your First $10K Course Launch" guide at thelaunchlounge.com/10K 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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The Launch Lounge Podcast

1 231. Why Your Dream Customers Can’t Find You—Fix It Today 33:20
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Ready to turn your crickets into consistent course sales? Discover why your dream customers can't find you (and how to fix it today)! 🚀 Tired of pouring your heart into creating the "perfect" online course only to hear crickets when you launch? In this episode, I'm sharing why your expertise alone isn't enough to attract paying customers and the exact framework to fix it. You'll discover the sweet spot between building a big audience and selling high-ticket offers, plus how to speak your customers' language so they actually hear you. 🔥 In This Episode: The secret 3-part business model that successful course creators use How to research what's already selling in your market (and why that matters) The mindset shift that transforms your marketing from ignored to irresistible Why your ideal customers aren't finding you (even when you're the perfect solution) Transform your expertise into an offer that sells at thelaunchlounge.com/10K 💫 💚 💚 💚 Salome Get full show notes here. Follow The Launch Lounge on Instagram .…
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