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Digital Hive Podcast

Author: Honey Pot Digital

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Join me in the hive, where we talk about all things marketing for small businesses, with insights for all offers and revenue models offering both products and services. My mission is to help you assess your approach to marketing, and what might work better for you, without just adding 100 new tasks to your to do list.

In each episode, Emma breaks down a marketing mindset shift, or interviews someone about their experience, either as a business owner or as an expert in their marketing niche. Hosted by Emma Peacock, Marketing Strategist & Coach at Honey Pot Digital.
86 Episodes
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At the start of any new year or quarter, we all love to make a plan or make decisions on how we’re going to do our marketing, but making it actionable and sustainable is how you’ll actually make real progress. A marketing action plan is different to a strategy or an approach, because it’s the specific actions you plan to take in the near future. What does YOUR marketing need? Check out this episode to better understand the marketing and sales funnel https://www.honeypotdigital.com/deep-dive/are-you-missing-a-step-in-your-marketing-funnel Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Rachelle Siebke is a money coach, working with life coaches who want to be smart with their money. She’s on a mission to create, build up and support 1,000 well-resourced women. Women who have the time, energy, money and decision-making skills to live, love, and leave any situation without restriction. In the episode we chat about how to make decisions about the resources we have, how our feelings can change how we make those moves and defining what we want to do for ourselves, rather than making decisions on what others have told us. Find Rachelle: The Fun Money Guide: https://www.rachellesiebke.com/money-guide-optin Instagram: https://www.instagram.com/rachellesiebke.moneycoach/ Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach.   Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital   If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Lea Durante, is a Family Nurse Practitioner turned Integrative Health Coach. She wields quick, science-based techniques for potent mental and physical transformations. Lea guides individual clients in her signature coaching work “The Integration Experience” and tailors impactful stress reduction & wellness programs for corporate teams. As a co-host of the From Your Center podcast, she shares resources, tools, and inspiration weekly. This is one of those episodes where we talk about marketing more indirectly, but because the nervous system has such an impact on our whole body, how we feel and on our life, it impacts how we show up in our marketing. Lea and I talk about how our nervous system operates when it’s out of sync what we can do about it both in the small moments and the short term and how those efforts compound to helping us find that regulation. In business, and in some parts of marketing, we talk about consistency, but that doesn’t mean that every day is the same, or that we do things equally. We can ride the wave and show up somewhat consistently, and regularly, and those efforts compound over time. Find Lea online: https://www.instagram.com/lea.durante.np/ https://www.linkedin.com/in/lea-durante-np/ Take Lea’s quiz: https://www.leadurante.com/quiz Resources mentioned: https://www.amazon.com/Before-You-Know-Unconscious-Reasons/dp/1501101218 Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
We’re always wanting to structure our marketing in such a way that it makes business more profitable, rather than just adding to the expense column. Profit often improves by focusing on the four main ways to grow a business. Those are increasing the efficiency of your processes, increasing their customers’ average spend, increasing the number of times they buy from you and by increasing the number of customers (of the type you want). Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach.   Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital   If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Emily Aborn is a Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, she’s had experience running brick-and-mortar as well as online businesses. She’s worked with 97+ industries as a copywriter, helping her clients increase their visibility, connect with their audience, and open up to creativity in their content. For fun, she enjoys word games, reading, listening to podcasts, and hiking in the woods with her husband, Jason, and their dog, Clyde. I wanted to chat to Emily about how business owners can both get more curious in creating their own content, but also think about their audience’s curiosity too. So many business owners I work with speak about hitting a wall when it comes to creating content, and it takes a lot of time for them to figure out what works for them, either finding their writing or speaking style, finding a format, or having to figure out the tech issues. It intrigues me how curiosity can help them figure that out sooner, or at least to simplify taking that first step. Find Emily online: https://emilyaborn.com www.instagram.com/emilyaborn www.linkedin.com/in/emilyaborn Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Dr Katherine Iscoe is a keynote speaker, author, board member, former CEO of a dual-listed public company, academic mentor and summa cum laude graduate with multiple scholarships and awards. Despite these achievements and perceived public success, Katherine’s mental health was teetering on collapse. This led to her research into self-respect, particularly for people pleasing high achievers. The Self-Respect Revolution is all about changing the relationship that we have with ourselves to enable us to change our relationship with the world around us. I hope that this episode can help you better understand self-respect, the research Katherine has been able to do, but also to see how you can make changes in your marketing, in your business and in your personal life to be even more proud of your choices and actions, so you feel more comfortable sharing your work with the world. Find Katherine online: https://www.drkatherine.com https://www.instagram.com/drkatherineiscoe/ https://www.linkedin.com/in/drkatherineiscoe/ https://www.youtube.com/drkatherineiscoe https://www.tiktok.com/@drkatherineiscoe https://www.facebook.com/drkatherineiscoe Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
At the start of every year, I like to set a bit of a focus. I also do this monthly most of the time, but the year is more an overarching one. I’m not totally one for resolutions, but I love to think about where I want to be in a year, then what’s actually achievable and make a goal from there. Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Season 4 Starts Monday

Season 4 Starts Monday

2024-01-0601:28

I'm excited to announce the podcast will be coming to you weekly for 2024! On guest episodes we chat about either how they found their approach or letting you know all about their niche marketing expertise. Solo episodes break down parts of marketing, aspects of approaches you might like to consider or reflect on, and the tools I use for my own marketing, and with my clients. Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma works with small businesses to create their unique marketing roadmap to sustainably grow their reach across their websites, email, search, social, ads or online communities. On the Digital Hive Podcast, YouTube videos, blog and email, Emma shares marketing mindset shifts and tactics to help you find your best marketing approach.   Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital   If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Let's review the year that was. I share the highs and lows, and what I changed this year in my business and in personal life. Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move.   Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital   If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Working with people isn’t just about hiring the right person. You still need to manage the project and collaborate to get the most out of your investment. Just because something is a project, doesn’t just mean you should just get it ticked off and done. You’ve invested in your business and you should get what you’ve paid for, and yes we want to enjoy working with people, but the people pleasing needs to be dialled in right. This is the third and final episode in a series about hiring and managing your marketing hires. Outsourcing of marketing isn’t always super simple, but these episodes are here to give you a starting point to get you maybe halfway through figuring out how to make this work for you. This episode is particularly around managing those hires. I talk a little about the basics of delegating tasks, gaining trust on both sides, but also ways to empower and grow the relationship even further, and how to adapt the role over time. Contributions by:https://alisonhoenes.com/ https://mkwcreative.co/ https://www.aurorainteriorslv.com/ Links mentioned: https://notion.so/ https://basecamp.com/ https://trello.com/ https://honeypotdigital.com/podcast/jolinda-anderson https://www.tango.us/ Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
This is part two of a mini series all about hiring for marketing help. If you missed the last episode, I highly recommend starting there since I covered everything you need to think about and prepare before you start the hiring search. In this episode, I'm breaking down how you can hire without the overwhelm. When there are so many options out there, you need to limit who you are willing to work with. Let's figure it out. Use this handy template to support you through the process: www.honeypotdigital.com/marketing-hire-process-workbook Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
You're busy, and in need of a change, but before you jump in with both feet and make a marketing hire, we need to assess some things. In this episode, I break down each of the decisions you need to make ahead of starting to research for this new hire. Access the editable Workbook: https://www.honeypotdigital.com/marketing-hire-planning-workbook Alison: https://alisonhoenes.com/ Rachel: https://www.aurorainteriorslv.com/ Michelle: https://mkwcreative.co/ Listen to me on Michelle’s show: https://mkwcreative.co/kiss-my-aesthetic-podcast/episode-091/honey-pot-digital Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Frankly Write is a copywriting and brand studio for the rebels and the weirdos. I make customers obsess over brands, one word at a time. Some call me the brand cult-maker...maybe it was me, but I heard it's catching on. Find Rachel online: https://www.instagram.com/frankly.write/ https://www.franklywrite.co.nz/ Previous episode: https://www.honeypotdigital.com/podcast/finding-your-brand-voice-with-rachel-rennie AI Resources: https://www.instagram.com/thebemusedstudio/?hl=en https://openai.com/blog/chatgpt https://www.jasper.ai/ https://www.canva.com/newsroom/news/text-to-image-ai-image-generator/ I’m new to AI myself, and have tried using it but found it quite hard to train the tools to match my brand voice. Neither of us are experts on AI, but as I’ve been listening to other takes on it and other podcasts, it seemed to me like Brand Voice was being left out of the conversation. I wanted to chat with Rachel about AI through the lens of copywriting, and brand voice. We want to be able to use these tools , but with accurate expectations and checks and balances in place to make sure we are still on brand. Since we embrace automation around here, we want to use AI to save us time, without compromising on the value we’re providing. I use AI to edit this podcast, with it switching between the video options, and it saves me at least an hour or two per episode, so I’m ready to apply it to other parts of my business. In this episode I chat with Rachel about how we can retain our brand voice while using the tools at our disposal. I’ll include some links in the show notes for more technical resources if this inspires you to learn more about AI. Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcastMore content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Founded in June 2009, Shapes & Colors, by Jolinda is a graphic and web design company. For years, Jolinda worked on one to three independent client projects per year but registered her LLC officially in 2016 and began serving clients full-time in October 2019. As a former high school teacher and coach, and an experienced college professor, Jolinda brings a passion for education to every project. Her clients understand what they’re investing in, and are thoroughly trained after launch to take over their digital platforms based on their comfort level.Jolinda loves to work directly with owners and founders to come up with realistic, practical solutions that help clients achieve marketing goals. Find Jolinda online: https://www.jolinda.com/freebie http://www.jolinda.com/freebie https://www.instagram.com/shapes.and.colors.rva/ https://www.linkedin.com/in/jolindasmithsonanderson/ https://www.facebook.com/shapesandcolors/ Resources mentioned: https://en.wikipedia.org/wiki/Jungian_archetypes https://www.kayeputnam.com/ https://basecamp.com/ https://www.dubsado.com/ https://www.loomly.com/ Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move. Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Kathryn McGarvey has more than 20 years’ marketing experience, from marketing for small local businesses, through to the types of big city soulless corporates you’d never confess to working for at a party without expecting a litany of (justified) complaints. She now runs The Meaningful Marketing Company, based in Napier, New Zealand. She spends her days interviewing people, digitally eavesdropping and generally engaged in wholesome snooping on behalf of her clients (to help them better understand their customers). She’ll tell anyone who’ll listen that talking to your customers and using what they tell you in your marketing is an outrageously simple way to attract, captivate and convert exactly-perfect buyers. ‍ Find Kathryn online: https://www.meaningfulmarketing.co.nz/ https://www.linkedin.com/in/kathryn-mcgarvey/ Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move.   Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital   If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Rachel Andersen is a desert dwelling residential and commercial interior designer that collects stories from clients and weaves them into the design of their unique space in her business Aurora Interiors. In this episode we chatted about keeping the human to human elements throughout your marketing and client work, and Rachel’s approach to creating marketing content and networking to fuel her business. I was so excited to chat to Rachel, I know her and her business pretty well from being on calls together in the Being Boss Clubhouse, but I also had a few questions I knew she’d have great answers to that not only I would find interesting but also that would be of value to anyone who listens to or watches this episode regardless of the type of business they have. I hope you enjoy this conversation where we touch on her choices around what projects to promote in any month, networking, content, client relationships, gifting and her upcoming online store. Find Rachel online: https://www.aurorainteriorslv.com/ https://www.instagram.com/aurorainteriors/ Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move.   Find me online: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital   If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Rosa Sarmento is a quirky latina — born and raised in Rio de Janeiro, Brazil — who empowers mission-led women leaders to launch binge-worthy podcasts to amplify their message, and scale their impact and income. Find Rosa online: https://ideablossoms.com/ https://www.linkedin.com/in/rosa-sarmento/ https://www.instagram.com/idea.blossoms/ Emma Peacock is a digital marketing strategist, coach and podcast host. Through Honey Pot Digital, Emma helps small businesses grow with sustainable marketing across their websites, email, search, social, ads or online communities. In the Digital Hive Podcast, YouTube videos and blog, Emma shares marketing mindset shifts and tactics to help you craft your own marketing strategy and make your next marketing move. Find me on the web: Work with me: https://www.honeypotdigital.com/work-with-me Podcast: https://www.honeypotdigital.com/podcast More content: https://www.honeypotdigital.com/blog Instagram: https://www.instagram.com/honeypotdigital Pinterest: https://www.pinterest.nz/honeypotdigital/_created LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172 TikTok: https://www.tiktok.com/@honeypotdigital If you think you, or someone you know or follow would be a great guest on the podcast, fill out this form to be considered: https://www.honeypotdigital.com/podcast-application If you’re a business who works with small business and you’d like to advertise on the podcast, email us on hello@honeypotdigital.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Chanel Clark is the Marketing Manager at Arepa, a business created to make brains work better. We chat about her role and how the business has grown in her time there. --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Tasha L. Harrison is a romance author and creator of the #20kin5Days writing challenge and host of the Wordmakers Writing Community where writers come together to do the writing work! --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
Bec Cuzzillo is a Spiritual Business Coach for spiritual women who want to build abundant, heart-led, sustainable businesses. --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message
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