The Video Insiders Podcast
Carlos Pacheco and Tom Martin
Mar 31, 2020 51 min
How Covid-19 Is Affecting Video Creators
Our lives and work have been affected by the coronavirus pandemic so we decided to produce a podcast about how it's impacting us and how it impacts online views and video creators.
Mar 16, 2020 1 hr 18 min
Stuart Brittlestar Reynolds is Your Mom's Favourite Creator
Stuart Reynolds aka Brittlestar might not be a name you've heard of, he's not even a YouTube creator. Carlos likes to call him Canada's answer to Hank Green because he's often the adult in the room crowded with much more inexperienced creators. We don't typically bring on influencers or creators into the show but we felt that Stuart was a good choice as he's been around the bend and approaches things differently since he doesn't make a living on YouTube.
Mar 02, 2020 1 hr 1 min
The OG of Social Video Marketing and SEO
We're very happy to welcome the OG of video SEO Mark Robertson. Mark was one of the very first SEO industry leaders to go all-in on digital video and the first to coin the phrase "social video marketing". He was the founder and CEO or REELSEO.com, Currently the advisory board member and Industry Editorial Director at VidCon. We've been fans of Mark for years so we're humbled that he took the time to talk with us.
Feb 17, 2020 1 hr 0 min
Finding When Was That Said
Kade Dworkin has been around the YouTube ecosystem almost since the start. Working at places like Revision3 and the early days of VaynerMedia he's seen it all. He joins Tom with some reminiscing on the early days as well as what he's focussed right now with closed captions and his new project WHEN WAS THAT SAID tool that helps finds exactly what is said in video content and completely blew our minds.
Feb 03, 2020 36 min
Building a business behind the scenes on YouTube and what the future holds for us.
In this week's podcast, we thought we'd update the audience on changes regarding our goals for our businesses, what we have planned for 2020 and some insights on what's going on in the world of video creators.
Jan 20, 2020 59 min
Not So Little Monster of YouTube Audiences
This week we welcome a 3rd grizzled YouTube expert Matt Gielen to the Video Insiders. Matt is YouTube growth strategist and the founder of Little Monster Media Co He has years of experience in audience development for Federator Networks as director and also VP of programming and audience development. Matt's been a voice of reason within the community for years and we've admired the knowledge and information that he's shared with the creator community over the years.
Dec 31, 2019 51 min
What happened in 2019 retrospective and 2020 Predictions
As 2019 comes to a close Tom and Carlos look back on the first year that was for The Video Insiders Podcast. What happened in the world of online video during this year and their predictions for 2020.
Dec 13, 2019 43 min
Affiliate Marketing for Creators
It's a surprise that to this day many creators and companies don't use this tactic as part of their video content strategies. Tom had a chance to sit down with Jesse Lakes who's the CEO of Geniuslink to discuss all things affiliate.
Nov 29, 2019 1 hr 5 min
Lets talk about LinkedIn Video and LinkedIn Live
Tom had the chance to talk with Cassandra Thompson who is a career consultant and public speaker who is also focused on audience building on LinkedIn, networking and teaching career growth skills to help others build their careers.
Nov 15, 2019 39 min
Should You Buy YouTube Views?
Carlos and Tom discuss how running ads can negatively affect a channel and what you need to consider when a sponsor or brand asks to boost your channel.