The Proffitt Podcast
Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place! Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed. Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."
Episodes
Staring at your podcast numbers can feel like facing a report card for a test you didn’t study for, and many creators share this experience. Whether you have millions of downloads or are just getting started, those metrics can feel personal. But it's important to remember that your numbers don’t dictate your worth as a creator. By shifting our perspective, we can see metrics as valuable feedback rat...
Is your podcast growing as quickly as you'd like? If not, you might be overlooking the most powerful growth engine available to you—your existing audience. In this eye-opening episode, I tackle the surprisingly common tendency among podcasters to create content without fostering meaningful connections with listeners.
Drawing from my experience coaching hundreds of podcasters, I explore what...
What’s the one phrase your listeners instantly associate with you? If you’re drawing a blank, this episode is your reminder of just how powerful a podcast tagline can be. A memorable tagline isn’t just a cute sign-off—it’s the anchor that turns casual listeners into loyal fans.
After hundreds of episodes, I’ve learned that your sign-off can carry real meaning. I’m sharing examples from our community—like ...
Storytelling often feels intimidating when you believe your experiences aren’t dramatic enough to matter. That’s why Reme Mancera’s approach is so refreshing. As a Personal Brand Story Strategist and host of the Who Cares About My Story podcast, she helps coaches, consultants, and service providers turn ordinary moments into powerful content using her 10 Story Connectors Framework. Her podcast title alon...
Ever feel like you're the only one struggling with your content creation journey? Our annual audience survey results are in, and the findings might surprise you.
With over 50 respondents and 12 in-depth follow-up interviews, we've uncovered the three universal struggles plaguing creators across all platforms: consistency, monetization, and imposter syndrome. Whether you're just st...
What does it take to create 500 podcast episodes? Beyond the microphone setup and editing software, there's a deeply personal journey filled with unexpected twists, hard-earned wisdom, and surprising revelations about what truly matters in content creation.
When I pressed record on episode one in 2018, I was obsessed with download numbers and convinced I'd hit one million downloads wit...
Ready to take your podcasting journey to the next level? In this episode, I unveil the core tools that shape my tech stack and streamline my content creation process. From tried-and-true platforms like Buzzsprout for podcast hosting to the innovative features of Riverside for recording, I share insights into the systems that work behind the scenes. Discover how tools like Creator Hooks Pro and Interact Q...
Dive into the world of podcasting with our special guest, Dave Jackson, a pioneering figure in the industry with an incredible journey that started back in 2005. In this episode, we explore why every podcaster should have a dedicated website. Dave shares valuable insights on the importance of discoverability and how a website amplifies your podcast's potential to reach broader audiences.
A...
What if there was a way to foster genuine community engagement without distractions? Join us as we uncover the strategic decision to switch from Kajabi to Mighty Networks, revolutionizing our community-building approach.
Inspired by Cathy from the Caregiver Cup podcast, we explore how Mighty Networks offers a cohesive and engagement-focused environment, unlike the disjointed experience we faced with Kaja...
What if you could create a business that not only thrives but also aligns with your personal values and family commitments? Join us as we welcome Kelly Roach, a celebrated business strategist who has successfully navigated the shift from corporate executive to entrepreneurial leader. Kelly opens up about her journey in establishing faith and family-first companies, sharing how her experiences, like homes...
What if a single decision could change the course of your entire career? That's exactly what happened when I enrolled in B-School with Marie Forleo back in 2019. In today's episode, I take you on a journey through my remarkable transformation from a stay-at-home mom unsure of her path to a thriving podcaster and entrepreneur. Through candid stories and personal insights, I reveal how B-School b...
Ready to ignite your writing journey? Five-time bestselling author and founder of the Thought Leader Academy, Sara Connell, joins us for an enlightening episode, sharing her profound insights. From the pages of her childhood journals to the grand stage of TEDx talks, Sara's story is a testament to the power of storytelling in overcoming self-doubt and setting ambitious goals. Throughout our conversa...
Are you ready to take your podcast to the next level or finally hit “record” on that show you’ve been dreaming about? In this episode, we’re diving into podcasting tips for every level—whether you’re a beginner just starting out or a seasoned podcaster looking to refine and grow. From defining your “why” to upgrading your production and marketing strategies, this episode is packed with actionable advice ...
Sponsorship coach extraordinaire Justin Moore joins us again (for the third time!), bringing insights and strategies from his new book, "Sponsor Magnet." Have you ever wondered how to maximize your content's earning potential beyond traditional product sales? Thanks to Justin's guidance and expertise, you'll discover how 2024 became my most lucrative year through sponsorships. Pr...
Are you ready to transform your content strategy and harness the unique power of YouTube alongside your podcasting efforts? Join me, Crystal Profit, as we explore the art of balancing these two platforms to maximize audience engagement. Discover how integrating video into your podcast strategy can foster deeper connections and learn to navigate the challenges of podcast searchability by leveraging YouTub...
Have you ever wondered what truly fuels a successful podcast? Get ready to uncover the secrets behind podcasting triumphs as we explore the vital elements of setting clear goals and maintaining unwavering consistency. Whether you're just starting or looking to elevate your show in 2025, I'll guide you through the reflection process to ensure your goals align with your motivations; from growing ...
Prepare to celebrate, reflect, and set sights on future success as we transition from 2024 to 2025. Join me on a nostalgic journey through our most impactful and memorable content from the Profit Podcast and YouTube channel. From harnessing the power of simplicity to crafting engaging podcast intros, this episode promises to equip you with valuable insights and actionable tips for your content creation j...
Ready to transform your podcasting strategy for 2025? This episode promises to equip you with the insights and tools needed to navigate the ever-evolving podcasting landscape. Discover how the rise of video podcasts and niche-specific communities like Podcasters Connect are reshaping how we engage with audiences. You'll learn how to harness these trends to boost connection and explore the potential ...
Booking the right guest can make or break your podcast episode. In this episode, we're diving into the red flags every podcaster should watch for when inviting guests onto their show. From no-shows to hard-sellers, knowing how to spot the warning signs can save you from awkward interviews and protect the trust you've built with your audience. Whether you're just starting your podcasting jo...
What if your podcast could reach new heights by adding a visual element? This episode unpacks just that, offering you the tools and insights needed to expand your audio content into the vibrant world of YouTube. We promise you'll discover how to begin this transformation with minimal resources, even if you only have your phone. Join us as we thank Kay'aleya from the Herbal Womb Wisdom podcast f...
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