A solid web analytics strategy gives the insight you need to better understand your audiences, optimize your campaigns, and ultimately,... more

Governor Ron DeSantis’ recent veto of over $30 million in arts and culture funding is more than just a financial... more

Social media is more than just a content dumping ground. It's where your organization makes its first impression on potential... more

A new cohort of inspiring and determined individuals has moved into leadership positions at cultural organizations—and they’re challenging traditional notions... more

What sets successful diversity, equity, inclusion, belonging, and access (DEIBA) initiatives apart? It's not about checking boxes; it's about prioritizing... more

Audience behavior has changed significantly over the past few years, and pre-pandemic benchmarks are all but obsolete. If we want... more

Audience engagement is critical for attracting and retaining new attendees. But what exactly does it look like in practice?  For... more

Across a variety of artistic genres, we see persistent gender imbalances among the creatives and leaders who make the art... more

What do we do when “the classics”—those canonical treasures that embody the rich traditions of our genres—start to feel outdated... more

Holding the artistic reins of an organization is no easy feat—especially when that organization has been around for generations and... more

The changing digital landscape might present challenges, but it also presents a great opportunity to reassess and refocus as we... more

From the rise of AI-driven advertising to the imminent third-party cookie crunch—which developments deserve your valuable time and attention in... more

Happy Black History Month, podcast listeners! Our latest episode coincides with the vibrant celebrations of Black history and shines a... more

CI to Eye is back with a healthy dose of inspiration to help you re-center at the top of the... more

The holidays are upon us, which means strategic planning is seriously heating up. Try as you might to enjoy your... more

We’re swiftly approaching one of the busiest times of year for arts marketers… and with it, holiday programs, gift campaigns,... more

Subscription numbers continue to dwindle at arts organizations across the country, begging the question: Is it time to rethink... more

Arts administrators wear a lot of hats, and that trend has only intensified as our industry finds itself in recovery... more

In the summer of 2020, George Floyd’s murder and the protests that followed sparked crucial conversations about racial equity and... more

Many of us are staring down end-of-fiscal-year goals, but it’s hard not to feel discouraged by prevailing economic uncertainty and... more

AI is generating a lot of buzz in the marketing sphere—but is it really worth the hype? In this episode... more

More than ever, arts marketers need to be purposeful about data collection, responsive to privacy regulations, and respectful of their... more

As arts marketers, it’s easy to get distracted by shiny new digital marketing trends or bogged down with low-impact work.... more

In this episode, we revisit a panel discussion from Boot Camp 2022 about creating a more inclusive and accountable arts... more

As we near the end of 2022, arts organizations are still in recovery mode. Audiences are slow to return to... more

In this episode, we navigate themes of authenticity and personal connection. From building teams that reflect the individual team members’... more

In this episode, we embrace the evolution of digital content. From the shift towards vertical video across social media platforms... more

In this episode, we explore themes of transition and turnover. From shifts away from old digital tools towards new ones... more

In this episode, Priya sits down with Johnna Fellows Gluth and MP to dive into the 2021 Performing Arts Ticket... more

In this episode, Erik speaks with CI’s new President, Priya Iyer, about her experience navigating a new and challenging leadership... more

How might the transformative events of the last two years impact the arts sector going forward? In this conversation, Erik... more

How do you diversify your audience? You might start by rethinking whether that’s even the best question to ask. ... more

Courtney J. Boddie is the VP of Education and School Engagement at the New Victory Theater. In 2019, TYA/USA awarded... more

Claire Spencer is the CEO of Arts Centre Melbourne, a massive multi-disciplinary performing arts center in Melbourne, Australia, that stages... more

Nik Rama is Principal Analytical Lead at Google, where he also leads mindfulness sessions as part of the gPause program.... more

In response to demands for increased user privacy, Apple’s iOS 14 update will make it easier for users to control... more

Andrew Recinos is the President and CEO of Tessitura Network, a member-owned non-profit dedicated to advancing the business of arts... more

Madeline Pollis is the Industry Enrichment Content Producer & Assistant to the President at Capacity Interactive. A former opera singer,... more

Robin Terry is the Chairwoman and CEO for Motown Museum in Detroit, a cultural gem founded in 1985 by her... more

In this episode recorded live at Boot Camp 2020, Theresa Ruth Howard and Mariclare Hulbert explore multi-layered marketing challenges, including... more